The new Kaspersky integration follows up last year’s successful integration with the other SolarWinds platform, N-central, and is part of an increased focus by Kaspersky on the RMM/PSA space to expand their MSP business.
Ninja started up several years back with a focus on being able to do business with and a client base heavily weighted to little MSPs. Since then the market has changed significantly, and the way Ninja is addressing it has changed as well.
The enhancements to SolarWinds N-central stress similar themes as SolarWinds RMM and Passportal solutions, as SolarWinds MSP continues to harmonize products that came in through multiple acquisitions together with the broader SolarWinds strategy.
Rodney Foreman, Cobalt Iron’s chief revenue officer, emphasizes that the unique nature of the company’s SaaS model in enterprise data protection allows them to offer significantly higher margins than competitors.
Barracuda’s integration of Barracuda Content Shield into the Managed Workplace RMM platform it acquired earlier the year is slated to be the first of many, as Barracuda looks to make the platform a power in the MSP space.
Cisco introduces a trio of managed services that it will sell through partners as it aims to make that part of its business more like the rest of its business when it comes to working with the channel.
Invarosoft believes that their app-focused tool for enhancing MSP support is so fundamentally different from competitors that it constitutes a new channel of its own. The addition of new AI-based bots is designed to save time, reduce the number of tickets, and improve user experience.
Crushbank Insights uses Watson to glean emotion and sentiment analysis from help desk tickets, to provide information about how the tickets are being handled, for specific clients, and by individual engineers.
Warranty Master CEO Dan Wensley emphasized the important of a more proactive delivery model for MSPs at the IT Nation Connect event, so that they can make more money from the product, as their best-in-class partners do.