Partners are engaging in significant changes to their business models to improve their capability to deliver new digitally-focused services that partners today are increasingly demanding.
NVIDIA makes scores of partnerships with other vendors, but the ones that were just announced at the HPE Discover event were of supreme importance for both companies heading forward.
Riverbed has intensified its focus on AI while simultaneously simplifying its partner program, and reducing its partner program members by over 90 percent.
At their Data Cloud Summit, with a freshly rebuilt channel leadership team, Snowflake elaborated on key elements of their new strategy and the steps they will encourage the channel to take to get there.
Snowflake CEO Sridhar Ramaswamy, in his first Snowflake Data Cloud Summit as CEO, introduced himself to the large audience in his opening keynote, and discussed where he sees the company moving as it goes forward.
Asigra has been a backup provider for decades, and is now expanding their portfolio with SaaSAssure, which provides comprehensive recovery for SaaS applications, with ten apps available at launch today, and 14 more set to become available in the near future.
Designed to overcome visibility blind spots around public cloud, remote work environments, and Zero Trust and SD-WAN architectures, the new platform, the first major initiative from new CEO Dave Donatelli, also adds modules like NPM+ and the Aternity Mobile monitoring solution.
Conga has made a series of major strategic initiatives since their merger with Apptus, with the idea of making the two companies work better together, improving the culture and increasing customer revenue opportunities.
Conga discussed the evolution of their channel strategy with ChannelBuzz, while some channel partners indicated what they were looking to see around the Conga event.
Prophix One is the company’s next generation financial platform, which makes it much easier for CFOs to execute business plans and handle large data sets and complex planning with even more speed thanks to more Generative AI and Machine Learning.
Nominal is targeting the SMB and midmarket with an ERP replacement system that is launching today, and will eventually rely strongly on channel partners.
This provides an alternative that will let enterprises migrate off VMware Aria, and also introduces the Morpheus Plugin Framework to let companies build their own integrations, which Morpheus will certify, and a new 7.0 version of Morpheus.
While Check Point has the reputation of being a high end product that serves the high end of the market, they also sell to SMBs as well, and even though the focus this year was on high end strategy, their SMB portfolio got its share of important announcements.
While Check Point’s original Harmony product came from a 2021 acquisition, the technology that specifically became Harmony SaaS came in a September 2023 acquisition, and is now formally available following its integration into the Check Point platform.
While sustainability informs several of Sage’s key new product issues announced at Transform, for the first time they also introduced sustainability initiatives for customers, which met with a positive reception and are likely to be expanded going forward.
Following up on last year’s partnership with Major League Baseball, Sage is announcing a different type of sports partnership, with Sportable, a global data collection and analytics platform, which is designed to bring deeper, AI-led insights to major sports.
The new strategic collaboration agreement with AWS to enable AI-powered solutions for SMBs includes a launch of Sage Earth on the AWS Marketplace will kick off in a few weeks in the UK and Ireland, but other geos, including North America, will have a bit of a wait – like 18 months.
Sage emphasized that this year’s Transform is a very important one, because of key changes, particularly around AI, that will greatly improve customers’ lives and productivity.