The most prominent new feature is a redo of the partner portal, which has been designed to leverage new capabilities in the just-released new version of the company’s StrongLink software.
Cribl, which makes it easier for companies to move their data around multiple tools, is planning an aggressive Go-to-Market expansion, which includes a channel that has been there from the beginning.
The formal launch of the DataOps Suite, following a soft launch in late 2020, marks the integration of Hitachi Vantara’s data products into a single microservices-based architecture.
The new portal reflects the increase in Datadobi’s offerings beyond their original DobiMigrate, and the need to provide partners and customers with training around the newer solutions.
The acquired technology’s ability to expand the use cases around Lumada will also expand channel partners’ services opportunities.
The addition of the ability for the user to set different data management policies and activities for separate geos and branches is done through a single dashboard, which also facilitates even stronger analytics capabilities.
Hitachi Vantara has been intensifying its channel focus this year, with a new portal, pricing tool, and eLearning modules, and partner satisfaction has increased as a result.
Hitachi is using its three-day event, which continues through Thursday, to outline its focus on data-driven strategies and how customers in multiple verticals are already benefitting from them.
Ransomware is the focus, both with enhancements to the core capability and the addition of AppFlows, which builds ransomware protection into an orchestrated DR solution, but there is a lot more here as well.
HelpSystems has been aggressive in building out their security portfolio through acquisition over the last couple years, and this has been a common model with other acquisitions.
Adaptiva has been making their partner business more systematic since Doug Kennedy took over as Chief Growth Officer in October 2019, and while most of their North American business remains direct, the partner business is increasing.
One Kubernetes Service to manage them all – not an insignificant thing in a market where many major players are services offered by proprietary clouds.
While both Quest and erwin have hybrid sales models, erwin’s channel has been more successful at driving new business, something that Quest is eager to emulate as it expands its channel business beyond fulfilment.
Rubrik picks up the assets from Igneous, which imploded in late 2020, but whose technology is first-rate and will significantly upgrade Rubrik’s ability to manage huge amounts of unstructured data.
