While the certified deployment program was initially created for pure services-focused partners, it is being expanded to select Platinum partners who resell as well as provide services.
HP is touting the newly announced product, as well as new and enhanced services, as critical in a new normal workplace that wants devices that are a better fit with distributed work locations rather than central offices.
The Nutanix Channel Charter, introduced only two years ago, will run in parallel with the Elevate program until all partners have made their competency choices, with all partners being grandfathered under the Channel Charter benefits until then.
Claudia Slane joins Obsidian as Director of Global Channel and Alliances, and has designed a program to support a select channel with high margins and enablement benefits.
Rola Dagher will leave Cisco Canada and return to Dell to head up the company’s global channel
CyCognito, which looks at attack surfaces from the perspective of a nation-state attacker, maps out weaknesses across the whole attack surface, including indirect assets.
Patrick Sweeney, who took over as CEO in April, talks with ChannelBuzz about the program’s philosophy, goals, and features like a pay-for-performance billing option to get into accounts with an incumbent.
The new resources include two net new Alliance Director positions, which are being filled by Nisa Spyker, who comes from Cisco and Matt Biehler, who has had partner management roles at Bluecore and Datadog.
Digital Defense adds a formal MSP tier for the first time, with the conviction that this is where their market is headed, and that if they do it right, it will provide them with major advantages.
The big news is the establishment of a four-tier Delivery Approved program, to provide more support for delivery-focused partners with consulting practices
The new portal adds many features, like customized personas, which haven’t been in a Lenovo partner portal previously, and the company is confident the portal tools will build on good momentum of recent months.
Harness formalized a multi-tier partner program a year ago, which now includes close to 40 partners. Over the next six months, they will implement a broader training and certification program, deploy additional technical and sales resources, and roll out a Partner Solutions Lead Program.
Given that partners have their hands full with the COVID-19 situation, NetApp wanted to limit the change they have to deal with now, but major changes are coming to simplify and expand the program, while adding new investment and better differentiating partners.
Brightcove sees the enterprise market as prime for the introduction of legitimate enterprise grade video solutions, and needs an effective channel to more fully penetrate that market.
Canonical continues its strategy within the last year of investing more to better manage relations with their high-value partners, by establishing a separate program for GSIs.
Commvault global channel chief Mercer Rowe discusses why Commvault reworked its channel program just a year after they remade it last year, and why he believes the changes will incent better partner performance.
Vectra has also introduced more standardization of the programs in EMEA, APJ and the Americas, while still allowing for some local flexibility.
Fortinet channel leader Jon Bove on the role partners play in supporting suddenly work-from-home clients, how Fortinet is supporting its partners, and opportunity in the SD-WAN market.
Clear Skye’s differentiation in the IGA space is its native integration with ServiceNow, which lets them reach further downmarket from where IGA has typically sold in the past.
Digital transformation has been accelerated by businesses adapting to survive the pandemic, and Cisco tells partners it’s an opportunity to reimagine business architectures for the future.
