Storage

Artificial Intelligence

NetApp introduces ASA C-Series family with capacity flash for top performance at near disk cost

October 25, 2023 Mark Cox Comments Off on NetApp introduces ASA C-Series family with capacity flash for top performance at near disk cost
Other enhancements to the NetApp storage portfolio include enhancements to NetApp Keystone Storage-as-a-Service.

Artificial Intelligence

NetApp to launch new partner hub

October 25, 2023 Mark Cox Comments Off on NetApp to launch new partner hub
The digital portal allows partners to track deals  and register opportunities, and while the previous program has something similar, NetApp’s channel chief says that this one is better.

Big Data

NetApp CEO Kurian lays out vision at return of live NetApp INSIGHT event

October 24, 2023 Mark Cox Comments Off on NetApp CEO Kurian lays out vision at return of live NetApp INSIGHT event
George Kurian explained NetApp’s broad strategy through which their customers can turn disruption into opportunity, through consolidating data management, treating data like the key product it is, and developing a modern data architecture.

Edge

StorMagic introduces new Edge Control feature to manage SvSAN clusters globally

October 19, 2023 Mark Cox Comments Off on StorMagic introduces new Edge Control feature to manage SvSAN clusters globally
The new feature, which is free in this initial release, will deliver the biggest benefit to larger enterprises, but will also be attractive to smaller companies at the edge, as well as to MSPs.

As-a-Service

Pure Storage commits to pay customers’ power and rack space costs as part of upgrades to Evergreen portfolio

October 10, 2023 Mark Cox Comments Off on Pure Storage commits to pay customers’ power and rack space costs as part of upgrades to Evergreen portfolio
Other new offerings include Pure Protect, a new resilience and DRaaS product line and improvements to the service experience.

Channel Programs

Lightbits enhances channel-centric model with new partner program

September 12, 2023 Mark Cox Comments Off on Lightbits enhances channel-centric model with new partner program
While the previous Go Purple partner program was more of a bare-bones effort, the new Luminary Partner Program is better attuned to the company’s Cloud First strategy, and more complete, although formal certifications won’t arrive till next year.

Data Management

Tintri looking to complete turnaround story with launch of two VMware-complementary solutions at VMware Explore

August 29, 2023 Mark Cox Comments Off on Tintri looking to complete turnaround story with launch of two VMware-complementary solutions at VMware Explore
Tintri has also switched to a 100% channel model, and is currently restructuring their channel program.

Backup

Veeam-centric backup storage company Object First looks for new partners at VMware Explore

August 29, 2023 Mark Cox Comments Off on Veeam-centric backup storage company Object First looks for new partners at VMware Explore
Object First, created by Veeam’s two co-founders and run by former Webroot and Axcient CEO David Bennett, focuses on immutability and ransomware recovery, and as a year-old startup, is looking for more partners to get their message out to customers.

Cloud

VMware upgrades multi-cloud capabilities on multiple fronts

August 23, 2023 Mark Cox Comments Off on VMware upgrades multi-cloud capabilities on multiple fronts
Multi-cloud has become one of VMware’s top focus areas, and the new and enhanced offerings include vSAN Max, which allows storage to be disaggregated and scale independently from compute, as well as new multi-cloud virtual private clouds for storage and networking.

Cloud

Pure Storage, Microsoft expands strategic partnership  around Azure VMware Solution

August 22, 2023 Mark Cox Comments Off on Pure Storage, Microsoft expands strategic partnership  around Azure VMware Solution
This is Pure’s first out-of-the box option around a specific use case for Azure Cloud as they move beyond general purpose hybrid storage.