Weka’s Channel Predictions for 2021

2021 in many ways will be as challenging of 2020 but will also present opportunity to the Channel to reinvent itself.By Charla Bunton-Johnson, Global Director of Partner Sales, Development, Marketing, and Channel Chief, WekaIO, Inc. LinkedIn   Many years ago, I started my career in the Channel working for Ingram Micro (at the time called…

Hindenburg Drone crash at Macola event previews, parallels channel go-to-market unpredictability

The opening keynote at the annual Macola customer and partner event featured a drone demo intended to show mastery over adjacent technology that backfired spectacularly, although harmlessly. The event itself also featured an air of unpredictability – over the role of the channel in the Macola go-to-market going forward.