VAST still sells its technology through an appliance model, but now the customer purchases it directly from Avnet, which makes the hardware, giving the customer direct from the manufacturer pricing, although VAST says their channel strategy will not be impacted by this. .
Almost everything in HPE’s portfolio is already available as a service, and while Canadian customers have been somewhat slow to warm to the new model, Hilton says that’s changing in a big way.
Zadara also has doubled the number of internal people involved in partner support.
Dell’s expansion of a storage incent they launched in Q4, and extension of its eligibility to their Unstructured Data Solutions line, are designed to accelerate the momentum in storage they saw in Q4, as many companies resumed projects which had been paused earlier in the year.
The first formal integration between Qumulo and Commvault came at the request of customers who had been making do-it-yourself integrations, which will work much better now that the joint solution has been properly integrated and optimized.
iXsystems’ open source storage model both facilitates the economics of the new program, and brings in leads that their internal people nurture until they are ready to close, then pass them on to partners who have brought in a deal of equivalent value.
Big changes afoot at Dell Technologies in Canada, with Mike Sharun, who had spent the last 23 years at Dell and EMC, announcing he will retire in the spring, with Pam Pelletier named as his replacement.
The new product is StorCentric’s first Violin release since they acquired the company late last year, and is an entry level version of the QV2020. For now, the branding remains Violin, but that’s something that will be examined going forward.
Pure has also expanded the FlashArray portfolio with the //C40 R3, a new entry level offering aimed at that part of the market that typically buys hybrid arrays.
DataCore thinks lack of commitment to a 100% channel vision was a major flaw in Caringo’s strategy, and that DataCore’s cadre of committed channel partners will benefit by being able to offer a software-defined object store option to fit specific use cases.
2021 in many ways will be as challenging of 2020 but will also present opportunity to the Channel to reinvent itself.By Charla Bunton-Johnson, Global Director of Partner Sales, Development, Marketing, and Channel Chief, WekaIO, Inc. LinkedIn Many years ago, I started my career in the Channel working for Ingram Micro (at the time called…
TrueCommand, which is a key element in iXystems’ hybrid cloud strategy, will be supported by the iXsystems Partner Program.
Also announced, at Hitachi’s AdVantage 2020 event, was the HNAS, a more powerful upgrade of their NAS gateway solution, and new channel tools and incents to help sell the new offerings.
The announcements strengthen Lenovo’s storage and data management portfolio, and improve their ability to deliver an end-to-end analytics-driven solution.
Pure also introduces a subscription version of the FlashStack reference architecture, built on its long-standing partnership with Cisco.Pure Storage has announced a significant expansion of their Pure as-a-Service consumption-based offerings. They have unveiled a new Service Catalog which provides public cloud levels of price transparency. They have introduced new Block service tiers, including one that…
New Senior Director of Channels Joe Sacchetti talks to ChannelBuzz about the storage-as-a-service provider’s pivot to a complete channel-focus, and the impact this will have on strategy going forward.
Metallic Database Backup and Metallic File & Object Backup are the other new offerings, all built on the Metallic Core Backup & Recovery solution.
The big changes involve making the whole Go-to-Market strategy more systematic, and include the addition of an internal sales team to work with partners, but some enhancements have been made to the partner program as well to make it more effective.
MSP360 has also reworked its pricing structure, separating MSPs from end users and giving MSPs greatly preferred pricing to remove what the company decided was channel conflict which worked against MSPs.
In addition to broadening out and strengthening their object, block and file storage portfolios, OVHcloud also announced a new AI initiative to facilitate easier deployments of AI pilots into production.
