Channel Programs

Remade VMware Partner Connect program goes live

The gist of VMware’s new partner program has been public knowledge for many months, with the company emphasizing the depth of the program’s rethinking. While multiple programs have been harmonized into one, the Carbon Black, VeloCloud and Pivotal ones remain outside, but are not far off on the road map.

SecureAuth nears last mile in transition to 100% channel sales model

Since last summer, SecureAuth has reconstructed the way in which it manages its partners and the way in which they interact with the internal sales force. They have also made major improvements to their training, and want to make further improvements to partners’ ability to sell services around SecureAuth, and sell SecureAuth as a managed service.

Ivanti reworks channel model as part of new customer for life focus

Ivanti looks to reverse past errors by introducing a Chief Customer Officer and a focus on making customers happy rather than end-of-lifing their products. That will see renewals centralized in a new business unit. That change to channel policy is accompanied by another in which the company will focus on far fewer partners.