Channel Programs

Channel Programs

Cogeco Peer 1 addition of Managed Microsoft Azure Services should be major play for growing channel

January 16, 2018 Mark Cox Comments Off on Cogeco Peer 1 addition of Managed Microsoft Azure Services should be major play for growing channel
In the last year, Cogeco Peer 1 has re-embraced the channel in Canada, and sees core offerings like this one as critical to channel growth, which in turn they see as critical for the company.

Backup

Carbonite primes strategy for big 2018

January 12, 2018 Mark Cox Comments Off on Carbonite primes strategy for big 2018
Carbonite made key solution acquisitions and reworked their channel program in 2017 to build a base for significant growth in 2018. Now they need to execute, and are looking to some new initiatives to help them do that.

Channel Programs

Flexxible IT launches multi-tenant Citrix Cloud workspace solution

January 9, 2018 Mark Cox Comments Off on Flexxible IT launches multi-tenant Citrix Cloud workspace solution
U.K.-based Flexxible is growing its presence in North America, and is also introducing their first partner program for North American partners at the Citrix Summit event.

Channel Programs

Citrix unites all partner programs in new Citrix Ultimate Rewards

January 8, 2018 Mark Cox Comments Off on Citrix unites all partner programs in new Citrix Ultimate Rewards
The new Citrix program is much simpler than the old, and its five separate programs, and provides new automated registration of benefits. It also adds a new back-end rebate.

Channel Programs

Security cloud provider OPAQ Networks unveils partner program in shift to 100 per cent channel model

January 4, 2018 Mark Cox Comments Off on Security cloud provider OPAQ Networks unveils partner program in shift to 100 per cent channel model
OPAQ Networks says their program, like their platform itself, is all integrated through the cloud, making its components easier for partners to use.

Channel Programs

Storage, services still front and centre in Dell EMC channel strategy

December 21, 2017 Mark Cox Comments Off on Storage, services still front and centre in Dell EMC channel strategy
Dell EMC is also planning some additional initiatives for later in the new fiscal year around solutions-based competencies.

Channel Programs

BlackBerry unveils new Crisis Communication channel specialization around AtHoc platform

December 4, 2017 Mark Cox Comments Off on BlackBerry unveils new Crisis Communication channel specialization around AtHoc platform
The invitation-only specialization is designed to create a relatively small nucleus of focused Crisis Communication experts within the BlackBerry Enterprise Partner Program.

Channel Programs

New Dell EMC global channel chief Mullen sees synergies in integrated channel-OEM-IoT business

December 4, 2017 Mark Cox Comments Off on New Dell EMC global channel chief Mullen sees synergies in integrated channel-OEM-IoT business
Joyce Mullen comes over from the OEM side, but brings her old responsibilities with her. She also indicates that no serves in the Dell EMC partner policy established under John Byrne should be anticipated.

Channel Programs

AWS partners need to choose whose side they are on: CEO Jassy

November 29, 2017 Mark Cox Comments Off on AWS partners need to choose whose side they are on: CEO Jassy
AWS’ Global Partner Summit was chock full of news, including a redo of the partner program, new competencies in machine learning and networking, with more on the way, and major changes to AWS Marketplace.

Channel Programs

BlackBerry focused on moving expanding channel to new secure workflow-focused vision

November 16, 2017 Mark Cox Comments Off on BlackBerry focused on moving expanding channel to new secure workflow-focused vision
The BlackBerry channel back in its mobile device heyday was mainly telcos. Now, as they move broadly into security software they are expanding their channel, but also trying to focus it squarely on BlackBerry’s vision of the future.