Barracuda MSP’s senior director of product management joins us on the podcast to discuss the highlights of 2021 at Barracuda and in the channel, and offer his thoughts on what to expect this year.
Among the many announcements, the highlight was likely around RAN disintegration, where VMware partner DISH is building the first Open RAN 5G network from scratch.
Cybeready, whose training program is based on a philosophy of more frequent interaction with customers than their competitors, sells about half of their product through channel partners.
As cloud services spending begins to outpace on-prem, Avaya Canada managing director David Robertson offers examples of customers who have successfully moved their communications to -as-a-service.
HP Amplify Impact is a partner assessment and training program that leverages HP’s Sustainable Impact strategy, and has a goal of enrolling 50% or more of their global partner community by 2025.
Mark Osmond, who came to Checkmarx from Veeam Software, talks about what he sees as the challenges facing application security testing partners moving from on-prem to the cloud, how he intends to make things easier for them, and other elements of the company’s channel strategy for the year ahead.
If you haven’t started planning your marketing activities for 2022, it should be your number one priority. Stefanie Hammond sets out the top things you need to be focused on.
They include Virtual Storage Software Block, a new software-defined data platform that extends Hitachi’s virtual storage platform to cloud native applications, but the most interesting one for channel partners may be the VSP E1090, their new top of the line mid-range storage array.
Difenda is expanding its channel to bring their Difenda Shield powered by Microsoft in front of more customers, and so is looking to use the new program to selectively add quality partners.
Frequent podcast guest Tony Anscombe joins us to break down the security issues of the last third of 2021 and offers his thoughts on how big-picture security issues may play out this year.
Solarwinds has not had a full global partner program in the past, but new global channel leader Jeff McCullough is working on one, for the second half of this year.
Arcion plans to expand their sales force this year with their just-announced A funding round, but the channel is critical for them given that they have little internal sales resources.
MDR provider Ponderance has had partners for a while, but started to get serious about building out a powerful, profitable channel only in late 2020, and the new partner program is the next step in this strategy.
Retrospect’s 18.5 release makes enhancements to the anomaly detection introduced in 18.0, and adds improvements and some new features to the software’s data immutability abilities.
Avaya Canada’s managing director discusses the company’s transition to a software and services model, and how that’s served its partners in a busy second pandemic year in this edition of the podcast.
Storage services, database services and end user computing services are also available as discrete packages, with the aim of all being to simplify things for customers and make the solutions easier for partners to sell.
Red Canary has typically worked with Incident Response partners in the past, but the new Red Canary Partner Connect Program also provides support, using a common framework, for MSPs, Solution Providers; Technology Partners, and Insurance and Risk partners.