Podcast: Snider and Johnson on the Ingram Micro Experience

Podcast MicrophoneThe ChannelBuzz.ca Podcast returns with an interview with Ingram Micro Canada chief Mark Snider and senior director of marketing Jennifer Johnson, to discuss “The Experience with Ingram Micro” – the distributor’s event this week for its vendor partners.

It’s in the timeframe of the traditional distributor marketing symposium, but Snider and Johnson explain why it’s decidedly different from that event, and why Ingram Micro opted to forego a late-year marketing symposium this year, instead having a social evening as well as a charity drive for the Mississauga, Ont.-based Vita Centre that saw both Ingram associates and the vendor community come together to help make some Mississauga families’ Christmases a little brighter.

Join us after the jump for the podcast, and all the details, or subscribe via iTunes.