What’s a partnership worth? Microsoft aims to find out

July 13, 2012 Robert Dutt Channel Programs, Featured Post, Videos Comments Off on What’s a partnership worth? Microsoft aims to find out

At ‘s Worldwide Partner Conference this week in Toronto, analyst firm announced the results of its Microsoft-sponsored on the of membership in the Microsoft Partner for solution providers.

I caught up with Steve White, director for IDC’s Alliance Council, and one of the authors of the white paper discussing the results of its finding.

In the interview below, we touch on what the value of the is to its members, and we also share some tips to make sure solution providers get the most out of their membership.

httpvh://www.youtube.com/watch?v=RBXIHUAb_N8

About Robert Dutt 1778 Articles
Robert Dutt is the founder and head blogger at ChannelBuzz.ca. He has been covering the Canadian solution provider channel community for a variety of publications and Web sites since 1997.
Website

Related Articles

Backup

New subscription-based model highlights new version of Veritas Backup Exec

November 14, 2017 Mark Cox Backup Comments Off on New subscription-based model highlights new version of Veritas Backup Exec
Veritas is hoping that many of its customers will move to its new subscription option, while also emphasizing that the new model’s simplicity will make life easier for partners.

Microsoft channel chief Jon Roskill
Featured Post

Liveblog: Roskill and Turner put a bow on WPC 2012 keynotes

July 11, 2012 Robert Dutt Featured Post, Liveblogs Comments Off on Liveblog: Roskill and Turner put a bow on WPC 2012 keynotes
A look forward at MPN and a little slamming of the competition for WPC day three

Computers

Security heart of theme HP wants partners to sell around Windows 10

July 23, 2015 Mark Cox Computers, Marketing, Security Comments Off on Security heart of theme HP wants partners to sell around Windows 10
In addition to a host of new Windows 10 products, HP is launching an aggressive campaign to help partners sell them, especially into 10-100 person organizations.