The Channel Standards, which are now four in number, differ from the older Trustmarks in being completely free for anyone, as CompTIA’s priority with them is to expose them to the widest possible audience.
Personalized training is at the heart of the new Sinequa partner program, which has been significantly revised from its original form, which was more like an alliance program.
Extreme Networks has announced a series of significant revisions to its channel program, with more to be announced at their partner event in October.
Dell’s channel business did very well in the first quarter of their new year. At this stage though, there is still no definite clarity on the channel implications of assets entering Dell – and exiting it, with the SonicWALL divestiture.
ProtectWise offers a cloud solution that provides partners with a high degree of threat visibility and awareness, allowing them to cut through chatter for more effective incident response.
New partner initiatives the company is working on include deepening technical and product training in their face-to-face training programs, and developing the concept of being trusted advisors together with partners to their joint clients.
While Sophos has MSP partners, they have not had a program that provides support for their specific business model and requirements before now. MSP Connect is aligned with the ways MSPs sell, and provides rewards for upselling and cross-selling Sophos’ broad range of security services.
Riverbed adds new tracks for integrators and managed services, extends rebates and incentives, and is aiming to have all its offerings capable to being offered by partners on a subscription basis by the end of 2016.
At an event Wednesday, Avaya strongly urged its partners to look closely at their networking fabric and the middleware which enables its automation, saying that it provides a clear path to smart computing and a strong differentiator from competitors.
Vectra, which goes to market entirely through partners, is looking to add a select number of security partners to its channel, and support them through their new channel program.
Ex-Rackspace channel chief Chris Rajiah also indicated that following a broad recruitment effort last year, which included mainly agents and referral partners, Equinix is focusing on adding key resellers this year, especially top Microsoft partners.
The Kaspersky Anti Targeted Attack [KATA] Platform is a premium multilayered solution aimed at stopping the most dangerous targeted threats, while the company also announced a series of new services, including penetration testing, cybersecurity training and threat intelligence sharing.
Unitrends is implementing a program based on five stars, with partners earning credit for ranking based on sales, marketing, customer satisfaction, training and social media achievements, in a system that can let smaller partners and even influencers rise in the program.
New StorageCraft channel chief Marvin Blough talks with ChannelBuzz about the plans to take the company to the next level, which include a new cloud offering this week.
New Salesforce certifications are scheduled for March and April, while both the self-service Trailhead modules and the face-to-face Partner Fast Forward continue to progress to schedule.
Changes for 2016 include allowing Authorized partners to qualify for the Silver tier at mid-year, increasing the Silver rebate payout, and changing revenue tier thresholds in some markets, which include Canada, but not the U.S.
The acquisition expands Avnet’s line card, adding training authorization for some vendors who they already carried. It also will strengthen them in new solution areas, and in the government space.
Druva is mainly focused on the enterprise space, and its new MSP channel will give them a stronger presence downmarket. They are especially looking to recruit new MSPs who have no data centre.
London, Ontario-based Tribe Medical Group moved to SAP Business One, version for SAP HANA last year, and have found its simplicity critical in helping them sell, keep staff, and control complexity.
Sage pledges to reverse its recent past with reworked programs, including a North American program designed to make it easier for partners to make money with Sage.
