Microsoft vet Aziz Benmalek takes over as Splunk’s global channel chief, while the company announced new partner incents, improvements to their partner portal, and the implementation of the new partner tracks announced at last fall’s Splunk .conf18.
Comodo is recruiting partners who are prepared to make a deeper commitment to the company and supporting them through the program, while leveraging distribution for the first time ever to support much larger numbers of more transactional partners.
Siemplify has moved to a model that directs all new business through partners, and will support them with a new single tier program that has a high emphasis on partner enablement and a commitment to protect partner profitability through margin transparency as well as deal registration.
AVANT, which provides offerings to over 500 agents focused on next-generation technologies, opens up an expanded route to market for Alert Logic’s SaaS services.
Cohesity has tabbed Tech Data as their first comprehensive distribution partner in North America, after soliciting bids through an RFP process. Cohesity says that bringing on distribution won’t change its fundamental principles towards partnering, and using a value-focused channel.
Barmettler’s planned initiatives include a major revamp of the Siemplify channel program. He also wants to build out a channel presence in Canada, where he has had success in the past at other companies.
Onica, which acquired Vancouver-based TriNimbus this year as part of a strategy to create a very large AWS consultancy, has launched a solution which combines a reference hardware platform, a software package for building IoT applications and analytics, and professional services that greatly shortens the time needed for IoT deployments.
Checkmarx makes application security testing software that covers the entire software development lifecycle, and over the last several years has evolved from a direct model from one that aims to get as close as possible to all of their new business coming through the channel.
D3, which has been in business since 2002, has always had channel partners, but has decided to get more systematic about recruiting and training them. They have hired Peter Marini as their first channel leader, and launched their first channel program.
Lenovo’s ThinkSystem servers have long been certified on SAP HANA, but this is the first certification of their ThinkAgile HCI line with Nutanix, which they see as both a strong validation that HCI is ready for the enterprise, and a great market opportunity.
These new microservices around the Lumada platform are designed to provide maintenance recommendations for industries like transportation, manufacturing and energy, which can be devastated by surprise breakdowns.
SonicWall has added a direct touch to their midmarket strategy, within the context of their 100 per cent channel go-to-market.
Pax8 has introduced new Professional Services at partner request, both to perform services for MSPs who lack the necessary skills at a relatively low cost, and also to teach the MSPs how to repeat the service without assistance later.
The NetApp strategic priorities for the new fiscal year will have implications for their sales strategy. Here’s how that strategy will affect the channel.
Diamanti quickly adopted an all-channel go-to-market in the face of resellers looking for a turnkey enterprise container management solution, and now has introduced a program to support what will start off as a select value channel.
It’s only six weeks until the GDPR is scheduled to become operative, and Absolute has found that so many organizations are still so unprepared that even at this late date, it behooves them to introduce new readiness assessments – which their partners will be able to leverage.
Hodges talks with ChannelBuzz about her new role at Gigamon, what she brings to the table there, and how she expects to increase the opportunities the company provides to partners.
At its One Ingram Micro event, the distributor introduces outsourced project management and training offerings both for resellers and their customers.
The new SonicWall program will co-develop professional services with the designated professional services partners, and then make the services available to all partners through a SKU, with the implementation done by a local professional services partner,
Pivot3 has a large channel, and the changes are designed to both provide increased support for go-to partners while ensuring the large majority of partners receive necessary protection and support to close deals.
