With more than one full year under his belt leading VMware Canada, Reeves gave his take on the company’s positioning in Canada and what the major announcements will mean for Canadian customers and partners.
VMware has long had a large GSI business but since early 2022 they have been working hard to deepen that, moving beyond determining value by services revenue, and getting more involved with GSI offerings.
Multi-cloud has become one of VMware’s top focus areas, and the new and enhanced offerings include vSAN Max, which allows storage to be disaggregated and scale independently from compute, as well as new multi-cloud virtual private clouds for storage and networking.
Powell said that in addition to VMware honing in on a more partner-driven strategy, the new announcements at VMware Explore, and the philosophy behind them, will also open up new opportunities for partners.
CommandCTRL is Liquidware’s new SaaS real-time remediation solution, and features both a DVR-like function that is more effective than snapshots and new ChatGPT functionality that was built in after the beta began almost a year ago.
The event, which is being held from August 24-26 in and around Sydney, the largest town on Cape Breton Island, will bring together storage thought leaders, with a heavy emphasis on the YouTube world, and is open to the public.
The innovations, which are all free add-ons to Black Kite’s platform, include the ability to parse using a cyber-specific database rather than the general Internet, with parsing of data specific to individual companies coming very soon.
The new offering adds an Opinionated AI stack and related services to Nutanix’s infrastructure and storage stacks, and the company believes it will find a good reception from the SMB to the enterprise.
While Mitel’s channel has recently gone through some structural changes, the focuses, including an emphasis on Customer Lifecycle Management, have remained consistent, and Mitel is doubling down in those areas.
AppDirect makes another significant deal, leveraging their omnichannel Go-to-Market capabilities to bring another significant player onboard, and expand the solutions available to their technology advisor channel to sell.
Snow, which has been in the visibility and software asset management market going back into the last century, was content with their existing partner program, but thought a next-gen one would better equip partners for dealing with the challenges of today’s IT environments.