The new ISV partner program differs from its predecessor in that it is consumption aligned, and also minimizes barriers to entry.
Channel Programs, Cloud, Data Management
Informatica opens new ISV partner program to early access
by Mark Cox •
Security
Okta making creative use of channel in Canadian market
by Mark Cox •
Okta, which is in the process of moving its main Canadian office, is driving a channel strategy in Canada that makes broader use of partners than in the U.S.
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Channel Programs, Cloud, Software
Riverbed unveils new ACE program for MSPs selling Alluvio product family
by Mark Cox •
The new MSP program, the first shoe to drop in what will be a complete restructuring of Riverbed’s partner program by the end of this year, is focused on broadening Riverbed’s presence downmarket from their traditional enterprise base for their Alluvio Unified Observability Solutions.
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Artificial Intelligence, Cloud
Salesforce caps off torrent of announcements with Slack GPT and expansion of Accenture partnership
by Mark Cox •
Salesforce concluded a series of announcements over the last several days with two specifically around Generative AI, including Slack GPT, which will bring Generative AI to Slack, and an expansion of their existing partnership with Accenture which will result in an acceleration hub for generative AI.
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Cloud, Small Business, Software
Zoho Canada SMB survey shows optimism, but some concerns lurk in the data
by Mark Cox •
62% of SMBs were positive about the future, although growth expectations for most were tempered, and views about data privacy raise some concerns.
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Channel Programs, Networking, Security
Aruba lays out strategy vision for channel partners
by Mark Cox •
Aruba’s channel leaders summed up the importance of the Atmosphere event for partners, and gave an indication of where partner strategy is headed.
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Networking
Wireless seen as cutting edge of HPE Aruba’s future
by Mark Cox •
With the promise of Private 5G, which is a new technology for Aruba, and Wi-Fi 6E and Wi-Fi 7, wireless is likely to become a larger component of Aruba’s business.
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Storage
Pure Storage announces GA of next-gen native block and file services with File Services for FlashArray
by Mark Cox •
While unified block and file storage systems have been around for some time, Pure says that they bolt management onto one primary system, whereas their new service manages blocks, files and VMs on an equal plane, allowing admins to have the native benefits of all.
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Networking
HPE Aruba formally unveils Agile NaaS approach and a new networking Service Pack
by Mark Cox •
Aruba acknowledges that Agile NaaS, which helps partners and customers customize networking solutions for specific use cases, will always be for a smaller share of customers, but says it will have great value for them, and it’s still a segment which is large enough to pursue.
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Channel Programs, Security
Barracuda expands channel resources with new executives and enablement support
by Mark Cox •
Barracuda strengthens investment in partner experience, particularly for more technical SEs, with new hires, with more to come, as well as additional enablement resources.
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Networking, Security
HPE Aruba lays out strategy for partners and customers at Atmosphere event
by Mark Cox •
HPE CEO and HPE Aruba leader Phil Mottram outlined how Aruba fits into HPE’s broader unified cloud experience focus, and detailed how Aruba is positioning itself going forward.
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Networking, Security
Next-gen HPE Aruba Networking Central platform of signal importance to company gong forward
by Mark Cox •
The next generation version contains multiple new features designed to make customers lives easier, on a platform that will manage all of Arubas expanding solutions inventory
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Artificial Intelligence, Cloud, Software
Conga launches Conga Revenue Lifecycle Cloud and announces expanded partnership
by Mark Cox •
The new Conga Revenue Lifecycle Cloud fundamentally reworks Conga’s solution portfolio by rearchitecting all their applications into microservices, while the expanded partnership with Accenture turns what had been reactive joint sales to customers into common sales and engineering activity where the two companies will collaborate much more extensively than in the past.
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Big Data, Cloud
Boomi expands presence in Canada with new Vancouver Center of Excellence
by Mark Cox •
The enormous scaling up of Boomi’s Canadian operations will see the immediate addition of 80 new staff, with further large growth slated for the future.
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Security
Passwordless authentication vendor Axiad adds Canadian hosting capabilities
by Mark Cox •
Axiad has had a presence in Canada, but it has been limited, something they think Canadian hosting and strengthening their channel in Canada will remedy.
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Security
New Netacea channel leader Joe Murray looks to drive channel further with new partners, and upcoming new solution
by Mark Cox •
Netacea began to add partners when they moved into North America two years ago, and now is focused on adding some larger and more specialized ones. They also are about to launch a new Bot Attack Intelligence solution that they believe will assist partners.
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Big Data, Cloud
New Boomi channel chief looks to grow channel further and better align with internal sales
by Mark Cox •
The announcement of Dan McAllister’s appointment as Senior Vice President of Global Alliances and Channels at Boomi is but one of multiple senior changes in the leadership team just announced, including a new Chief Commercial Officer, a new Chief Strategy Officer, and a new Global Commercial Market Vice President.
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Cloud
Former Maxta CEO Yoram Novick takes over as Zadara CEO to drive its new phase of growth
by Mark Cox •
Zadara started out selling storage as-a-service, but now focuses on offering a distributed model for cloud computing with over 500 clouds, to go up against hyperscalers whose data centres are much larger but fewer.
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Managed Services, Security
Adlumin unveils enhancements to their Security Operations Platform
by Mark Cox •
MDR is just one of eight features in the Adlumin platform, which goes to market entirely through channel partners, initially VARs and SIs, and more recently, MSPs.
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Servers
Barracuda simplifies cloud SaaS purchasing with two simplified security bundles
by Mark Cox •
The two bundles, which make the customer’s path to purchase much simpler and faster, will also benefit Barracuda channel partners by making their lives easier.
