Avaya’s innovation without disruption explained

Ian Purdell-Lewis, regional channel vice president for Avaya Canada

Hybrid is definitely one of the major buzzwords of the IT industry, and Avaya is no exception, with the company taking on a mantra of “innovation without disruption” to explain what this means for its customers. But what does it mean?

In this edition of the podcast, we’re joined by Ian Purdell-Lewis, regional channel vice president for Avaya Canada, to break that down and chat about what it means for Avaya’s customers and partners alike.

We discuss:

  • Purdell-Lewis’ role and history with Avaya;
  • what “innovation without disruption” means for Avaya;
  • how Avaya thinks about hybrid cloud and why it’s based on customer choice;
  • how Avaya’s offerings break down across contact center and unified communications, across on-prem and cloud;
  • why customers are choosing to keep parts of their technology on-prem, and what parts they’re choosing to move to the cloud;
  • Avaya’s solution set for the hybrid cloud;
  • stories of Canadian customers and how they’ve approached hybrid cloud; and
  • why more customers are choosing to keep more of their voice system on premise.

All this and much more are in this edition of the ChannelBuzz.ca Podcast.


Robert Dutt

Robert Dutt is the founder and head blogger at ChannelBuzz.ca. He has been covering the Canadian solution provider channel community for a variety of publications and Web sites since 1997.