Avaya

Unified Communications

Avaya announces innovative location reporting capabilities for emergency report management

January 23, 2019 Mark Cox Comments Off on Avaya announces innovative location reporting capabilities for emergency report management
Avaya is a relatively new player in the public safety space, but is intent on disrupting it, and to this end has unveiled a next-gen 911 solution.

Marketing

Avaya to do more joint marketing programs with partners in expanded and more aggressive marketing strategy

January 22, 2019 Mark Cox Comments Off on Avaya to do more joint marketing programs with partners in expanded and more aggressive marketing strategy
Avaya has announced a new branding initiative in which their solution offerings will be renamed more logically and by function. That’s only one part of where Avaya is going this year on the marketing front, however, with a more aggressive campaign than they have implemented before.

Cloud

Avaya builds out cloud strategy with new private cloud delivery model

January 22, 2019 Mark Cox Comments Off on Avaya builds out cloud strategy with new private cloud delivery model
Avaya’s cloud strategy in the past could never be described as crisp, but major changes were announced at Engage to change that, with new OneCloud branding and ReadyNow enterprise bundles to bring solutions to market quickly.

Unified Communications

Avaya to phase out old product brand names as company rebrands portfolio around customer functionality

January 22, 2019 Mark Cox Comments Off on Avaya to phase out old product brand names as company rebrands portfolio around customer functionality
Avaya unveiled a key rebranding message at Engage, and while it is essentially a marketing exercise, it will see huge changes that the company believes will position it much better heading forward.

Unified Communications

Canada continues to be strong market for Avaya as company transforms itself

January 22, 2019 Mark Cox Comments Off on Canada continues to be strong market for Avaya as company transforms itself
Avaya’s Canadian country manager Dave Robertson provides an update on Avaya’s business and channel in Canada, including why they are confident that legacy Nortel customers will modernize with them and not with competitors.

Unified Communications

Avaya’s CEO emphasizes company has fundamentally transformed around embracing change and customer centrality

January 21, 2019 Mark Cox Comments Off on Avaya’s CEO emphasizes company has fundamentally transformed around embracing change and customer centrality
Jim Chirico kicked off Avaya’s Engage event in Austin by updating the company’s progress, and stressing that the company has reoriented its approach to the market and their customers.

Channel Programs

Simplification top priority in Avaya channel program changes

January 9, 2019 Mark Cox Comments Off on Simplification top priority in Avaya channel program changes
Avaya has announced alterations to the Edge partner program it first rolled out two years ago, to remove some pain points, and which provides partners with more compensation than before, but which is distributed differently.

Unified Communications

Avaya adds Device-as-a-Service to subscription-based portfolio

December 14, 2018 Mark Cox Comments Off on Avaya adds Device-as-a-Service to subscription-based portfolio
The new DaaS service differs from the leasing option in that Avaya retains control of the device, which some customers like because it reduces their risk. It also allows them to upgrade to a higher priced device with no penalty.

Managed Services

Avaya sees its new Master Agent channel as the primary route to market for new Online Store

December 13, 2018 Mark Cox Comments Off on Avaya sees its new Master Agent channel as the primary route to market for new Online Store
Avaya believes its solution provider channel will also have some interest in the store, which offers Avaya’s UC and CC as-a-service options. They also confirmed that this online store is not a direct play.