Social Media

Dell global channel marketing and programs chief Kathy Schneider
Channel Programs

Dell Chats Up Channel With New TechCenter Link

April 9, 2013 Robert Dutt Comments Off on Dell Chats Up Channel With New TechCenter Link
Vendor creates link between PartnerDirect and its online technical community

Ed Abrams, vice president of marketing for small and medium business at IBM
Channel Programs

IBM makes big MSP push

October 4, 2012 Robert Dutt Comments Off on IBM makes big MSP push
New programs acknowledge MSPs are different from other partners, Big Blue executive says

Irving Frydman, Marketing Communications Strategist and Chief Brand Enthusiast
Featured Post

MarketingBuzz: 5 steps for building a content marketing strategy

August 21, 2012 Irving Frydman Comments Off on MarketingBuzz: 5 steps for building a content marketing strategy
Irving Frydman explains how to construct a content marketing strategy aligned with a buyer’s journey

Dell global channel marketing and programs chief Kathy Schneider
Channel Programs

Consistency, community top agenda for new Dell global channel marketing chief

August 8, 2012 Robert Dutt Comments Off on Consistency, community top agenda for new Dell global channel marketing chief
Kathy Schneider looking to educate and train partners, and build social media advocates

mergers
Channel Communities

Preview: ChannelNext Central 2012

May 31, 2012 Robert Dutt Comments Off on Preview: ChannelNext Central 2012
What to expect from next week’s big reseller event in Niagara Falls, plus a special offer for ChannelBuzz.ca readers

James Norrie, principal at Agile Dudes
Featured Post

Agile Dudes offers channel-friendly “social media in a box”

March 30, 2012 Robert Dutt Comments Off on Agile Dudes offers channel-friendly “social media in a box”
Service offers an easy first step into the social media sphere for solution providers

mergers
Channel Communities

Preview: ChannelNext Spring 2012

March 23, 2012 Robert Dutt Comments Off on Preview: ChannelNext Spring 2012
What’s on tap for next week’s reseller event in Vaudreil, Quebec?

Amanda Jobbins, vice president of partner marketing at Cisco
Channel Communities

Cisco aims to extend marketing community beyond Velocity events

March 1, 2012 Robert Dutt Comments Off on Cisco aims to extend marketing community beyond Velocity events
Partner marketing badge among the upcoming priorities for partner marketing veep Amanda Jobbins

Keith Goodwin, senior vice president of Cisco’s worldwide partner group
Channel Programs

Cisco: Partner Led puts focus on partner marketing

February 29, 2012 Robert Dutt Comments Off on Cisco: Partner Led puts focus on partner marketing
As Cisco puts partners in the lead when it comes to small business, partner marketing savvy becomes more crucial

HootSuite partners logo
Channel Programs

Vancouver social media giant seeks VARs who give a hoot

February 27, 2012 Robert Dutt Comments Off on Vancouver social media giant seeks VARs who give a hoot
Canada’s own HootSuite Media looking to work with VARs on social media dashboard rollouts