pricing

Channel Programs

Inside Pure Storage’s channel program changes

May 25, 2018 Mark Cox Comments Off on Inside Pure Storage’s channel program changes
The changes to the Pure channel program and go-to-market motions are extremely significant, impacting most things except for Pure’s commitment to a 100 per cent channel strategy.

Storage

Pure Storage goes all-in on NVMe with expanded FlashArray//X line

May 24, 2018 Mark Cox Comments Off on Pure Storage goes all-in on NVMe with expanded FlashArray//X line
While many customers are still on the fence about NVMe adoption in its early days, Pure Storage is making it easier for them to buy FlashArray//X now and upgrade later, by making the upgrade path simple, and changing pricing policies to encourage people to buy //X now.

Security

FireEye looks to further expansion in Canada with new channel solutions, consumption models

May 22, 2018 Mark Cox Comments Off on FireEye looks to further expansion in Canada with new channel solutions, consumption models
FireEye sells almost entirely through the channel, but has recently doubled down on channel enablement with a series of enablement initiatives that cover product, pricing models, and partner compensation.

Cloud

Vena adds integrated planning functionality to corporate performance management software

February 15, 2018 Mark Cox Comments Off on Vena adds integrated planning functionality to corporate performance management software
The new Vena capabilities are designed to facilitate efficiency by integrating operational departments much more fully into the CPM process.

Computers

Acer rolls out new durable commercial Chromebook

January 26, 2018 Mark Cox Comments Off on Acer rolls out new durable commercial Chromebook
In addition to the Chromebook 11 C732, Acer also announced a new ChromeBox offering, as well as a retail-focused convertible Chromebook.

Mobility

Cradlepoint shifts business model and lowers price points with new NetCloud subscription pricing

January 16, 2018 Mark Cox Comments Off on Cradlepoint shifts business model and lowers price points with new NetCloud subscription pricing
The new, simplified solution packages for Cradlepoint Branch, Mobile and IoT solutions are not an option, but will become the sole route to market after May.

Managed Services

Barracuda adds social engineering training capability with PhishLine acquisition

January 3, 2018 Mark Cox Comments Off on Barracuda adds social engineering training capability with PhishLine acquisition
Barracuda said this new capability is something that their partners have been asking for, and will allow them to take a more full-featured offering to their customers – which will be an additional revenue generator as well.

Channel Programs

“I Don’t Want More Partners:” Dell EMC Channel Chief John Byrne

October 26, 2017 Mark Cox Comments Off on “I Don’t Want More Partners:” Dell EMC Channel Chief John Byrne
At a partner gathering in Toronto, Byrne recounted Dell EMC’s channel trumps – but also detailed where the company needs to improve, and provided broad hints about upcoming channel changes.

Mobility

Zebra targets new SMB markets with new TC20 Android enterprise smartphone

October 26, 2017 Mark Cox Comments Off on Zebra targets new SMB markets with new TC20 Android enterprise smartphone
The TC20 comes with feature functionality geared for SMB rather than enterprise, and a pricing model that eliminates the gulf between list and street prices that characterizes the enterprise mobility market.

Cloud

OnApp enters hyper-converged space with Intel partnership – and low cost appliance

September 7, 2017 Mark Cox Comments Off on OnApp enters hyper-converged space with Intel partnership – and low cost appliance
OnApp, which has a larger global share of the service provider market, enters the enterprise HCI market with their software in Intel hardware, and a channel-only model with a master reseller/distributor in each geo.