Zoho Corporation is releasing six new developments across its SMB tech portfolio designed to improve productivity, revenue optimization, and operations for customers, allowing them to focus on future growth and opportunity with their broad, deep, and integrated product ecosystem. Zoho also saw 40% YoY customer growth from global small businesses in the first half of 2025.
“Small businesses are expected to be nimble and high-performing despite limited resources, and adaptable to the frequently changing headwinds of business environments,” said Chandrashekar LSP, Zoho Canada’s Managing Director. “We have been delivering enterprise technology accessible to small businesses at consumer price points for three decades. As a technology partner, we keep businesses ahead by future-proofing them with advances in technologies through broad-ranging tools.”
Zoho’s 40% YoY small business customer growth, which came from the expansion of their toolkit for SMBs, was spectacular.
“It’s major growth, and given current circumstances, it’s great growth,” LSP indicated. “In SMBs, we have seen more agility and faster decision making for us.”
These numbers include both small business and SMB.
“I would say anything that we do is affordable,” LSP said. “We had Zoho CRM, and we had microbusinesses, and the challenge is how you categorize them. If you begin a business, it’s typically in the palm of your hand. It’s very common for a smaller business to start as a microbusiness.”
This really becomes clear with BigIn by Zoho CRM, which has new capabilities, including built-in booking management, integrations with Quickbooks Online and Shopify, as well as 10+ payment gateways, including Stripe and PayPal.
“We launched BigIn about 2020, because some customers thought that Zoho CRM was too complex,” LSP stated. “Few customers of this size had any complex customer journeys. They- wanted to manage customers and keep their databases. They didn’t want to do any complex automation.”
BigIn really had very simple workflows.
“Most workflows started out as micro,” LSP said. “Ten years on, and it could well be 50 people. So you would go from BigIn to regular CRM. It’s a path, and in all of them we are abling and embedding AI in order to capture leads from social platform, and to help small business with new channels.
“BigIn allows the flow of data to be more effective,” LSP continued. “It helps business – and efficiency brought in because of AI. There is better efficiency, more intelligence and more mobility, all of which helps attract and engage with customers, enabling operational efficiency with intelligence and making better use of mobile interfaces to engage with customers.”
BigIn also contains three prebuilt AI agents—Reply Assistant, Cross-sell Genie, and Churn Analyzer “They were built for CRM, and are now embedded into BigIn,” LSP said “They make enterprise grade features in their small business tool.”
The BigIn platform features on-device AI assistance for mobile apps, powered by Gemini Nano, Apple Intelligence, and Galaxy AI. It supports lead capture from Google Ads, WhatsApp, TikTok, and Meta Ads.
Several new Bigin capabilities will be rolling out in the coming months. They include integration with Zoho MCP, allowing users to connect their Bigin account with LLMs like Claude to get contextual insights around their CRM data. Another one is integration with Zia AgentStudio, allowing users to build custom AI agents for Bigin. In addition to the three prebuilt AI agents – Reply Assistant, Cross-sell Genie, and Churn Analyzer – there are AI-powered writing assistance, live translation, record summary, and dashboard creation.
Aside from Bigin by Zoho CRM, other tools include Zoho Commerce, Zoho Solo, Zoho Contracts, Zoho Start, and Zoho Notebook.
Zoho Commerce is part of the broader Zoho Finance platform.
“It helps businesses build, market, and manage their storefronts,,” LSP said. “There are enhanced current offerings for better social selling, including the addition of B2B when it was more B2C before.”
There are now more than 15 new store templates for faster online store creation, when you start using online commerce, LSP noted. Social selling is also now supported, allowing retailers to sell using multiple channels including WhatsApp.
“This allows customers to view the catalogue from the business and consumer profiles,” LSP said. “In some areas people sell everything in Whats App – just not in North America.”
Zoho Solo is a unified application that allows “solopreneurs” to perform essential business functions such as client management, expense tracking, invoicing, payments, task management, and reporting—all from within a single solution.
Zoho Contracts streamlines the contract lifecycle, improves compliance, mitigates risks, and now includes an AI assistant.
“This is a typical sale,” LSP stated. “What we did here was used Zoho Writer app and create everything with it that is necessary for contract management. It is also integrated with other Zoho apps.”
Zoho Notebook, the company’s note-taking app, has seen regular feature updates to centralize information across teams to better serve SMBs.
“This was developed a few years ago and is a highly-rated note taking product,” LSP indicated.
“From a channel perspective, we are penetrating SMBs deeper and faster,” LSP said. “They need a lot of handholding and we are seeing a lot more solution approach with them. Customers often ask for partners to be part of these conversations. The small business ecosystem is getting a lot more traction.”
All apps are immediately available.