Partner Programs

Channel Programs

Dell and EMC look to pull off stunningly swift channel integration

May 3, 2016 Mark Cox Comments Off on Dell and EMC look to pull off stunningly swift channel integration
The imminent close of the Dell-EMC deal brings with it new opportunities and change for the two companies’ channels. EMC channel chief Gregg Ambulos outlines the new company’s channel plans.

Channel Programs

Riverbed expands partner program, will add subscription offerings

April 6, 2016 Mark Cox Comments Off on Riverbed expands partner program, will add subscription offerings
Riverbed adds new tracks for integrators and managed services, extends rebates and incentives, and is aiming to have all its offerings capable to being offered by partners on a subscription basis by the end of 2016.

Channel Programs

New Avaya channel program changes provide more targeting, rewards

February 2, 2016 Mark Cox Comments Off on New Avaya channel program changes provide more targeting, rewards
Enhancements to Avaya’s program are intended to be non-disruptive while also allowing more rewards to be targeted to strategic areas. The company also pledged to be a better partner than it has been in the past.

Channel Communities

Changing relationships with vendors highlight CompTIA’s 2016 channel trends

February 1, 2016 Mark Cox Comments Off on Changing relationships with vendors highlight CompTIA’s 2016 channel trends
A new study from CompTIA based on December 2015 data includes an assessment of trends in the IT industry specific to the channel.

Channel Programs

Salesforce outlines progress on new partner readiness, partner experience initiatives

January 25, 2016 Mark Cox Comments Off on Salesforce outlines progress on new partner readiness, partner experience initiatives
New Salesforce certifications are scheduled for March and April, while both the self-service Trailhead modules and the face-to-face Partner Fast Forward continue to progress to schedule.

Bill Hilf, general manager, cloud business unit, Hewlett-Packard Enterprise
Cloud

Microsoft, HPE partner on cloud integration

December 1, 2015 Robert Dutt Comments Off on Microsoft, HPE partner on cloud integration
Hewlett-Packard Enterprise and Microsoft announce a cloud deal that will see the two “prefer” each other’s hybrid cloud offerings and more.

Channel Programs

Sage pledges strong channel commitment with new global, North American partner programs

November 3, 2015 Mark Cox Comments Off on Sage pledges strong channel commitment with new global, North American partner programs
Sage pledges to reverse its recent past with reworked programs, including a North American program designed to make it easier for partners to make money with Sage.

Richard Steranka, vice president of global channel operations at McAfee
Channel Programs

Intel Security boosts requirements for top tiers

October 28, 2015 Robert Dutt Comments Off on Intel Security boosts requirements for top tiers
Intel Security is going to expect more of its Platinum and Gold partners come 2016, but it’s also going to give them more in exchange for their partnership.

Channel Programs

HP puts final touches on post-split partner programs

October 8, 2015 Robert Dutt Comments Off on HP puts final touches on post-split partner programs
With less than a month to go before the split is finalized, HP and Hewlett-Packard Enterprise announce last details of their soon-to-be-separate partner programs.

Channel Programs

New training initiatives highlight Salesforce partner announcements at Dreamforce

September 17, 2015 Mark Cox Comments Off on New training initiatives highlight Salesforce partner announcements at Dreamforce
Salesforce introduced many exciting new solutions at Dreamforce, but for specifically partner-focused announcements, the big ones were all about training. And there were a lot of them.