Tag Archive for engagement

New Arcserve North America SVP of Sales Stephen Thomas looks to enhance partner engagement

Thomas is stressing that Arcserve will remain consistent in its go-to-market and programmatic approach, both of which he sees as strengths in the market, although they will be implementing measures to energize their channel.

Splunk announces new global channel chief and additional partner incentives

Microsoft vet Aziz Benmalek takes over as Splunk’s global channel chief, while the company announced new partner incents, improvements to their partner portal, and the implementation of the new partner tracks announced at last fall’s Splunk .conf18.

Bot enhancements, SMS support and Zapier platform integration highlight new release of Comm100 platform

This is the last big improvement to the Comm100 customer experience platform before a next-gen version is introduced in about four months.

Brother channel development shifts from recruitment to engagement

Brother has completed its transformation from a purely direct dealing vendor to a 100 per cent focused channel player targeting SMBs, and has built up its channel to the point where they don’t have to pound the pavement for more partners. The perception that they are a consumer brand? Well, they continue to work hard to change that.

New Masergy global channel chief touts analytics approach to channel management

William Madison, the new global channel chief at Masergy, credits the company’s analytics-based remodelling of their partner program as a major key to their success in the last year.

Epicor VP of Americas pledges significant channel changes coming

Lisa Pope, Epicor’s new VP of Sales for the Americas, wants to recruit some top partners away from their competition, but also knows that for that to happen, more things need to change in how Epicor manages its channel.

Enabling partner-built solar systems big priority for Microsoft channel chief

With the Interim now removed from her job title, Gavriella Schuster talked with ChannelBuzz about her priorities going forward, including both things partners can expect to be announced at WPC, and her priorities beyond that.

With EMC integration pending, Dell channel business still trending

Dell’s channel business did very well in the first quarter of their new year. At this stage though, there is still no definite clarity on the channel implications of assets entering Dell – and exiting it, with the SonicWALL divestiture.

Avaya adds Oceana to customer engagement portfolio

Built on top of the Avaya Breeze engagement platform, Oceana is designed to deliver on industry promises of next-gen customer engagement, and while it is much more of an enterprise play than mid-market, should be a useful tool for partners who play in the enterprise space.