The new Channel Perceptions Report reveals how vendors and solution providers perceive each other on critical channel operations and performance issues.
Converged infrastructure specialist VCE revamps its partner program to make it easier for midmarket partners building a data center practice to get involved
Chris Sullivan, VP of sales at VCE will take over VAR relationships while longtime channel chief D. Martin will focus on growing new types of partnerships
VARs understand that they will clash with their vendors’ sales teams. But unchecked channel conflict will cause them to take actions that cost vendors.