Tag Archive for Deal Registration

Channel Programs

VMware cuts partners in on ELAs, services

by Robert Dutt • August 27, 2014

VMware channel chief Dave O'Callaghan (left) and president and COO Carl Eschenbach (right).

VMware says the company and its partners have to build closer customer relationships, outlines upcoming program changes to help partners make it happen.

New ThreatTrack channel chief looks to distribution for ThreatSecure go-to-market

by Mark Cox • August 20, 2014

While ThreatTrack has a channel of SMB-focused VIPRE resellers, the new channel chief’s task is to build an enterprise-focused channel for ThreatSecure, and to do that, he is looking to distribution.

Extreme Networks targets new partners with new channel program

by Mark Cox • July 16, 2014

Theresa Caragol, vice president of global channel at Extreme Networks.

Fresh off its merger with Enterasys, Extreme Networks says its new partner program reflects the fact that the combined vendor is now a channel company.

Imation targets Windows to Go solution providers in major IronKey channel program redo

by Mark Cox • July 14, 2014

Eric Krauss, Director Channel Sales and Business Development, for IronKey by Imation

Imation sees a strongly developing market for Windows to Go, and wants partners with the right Microsoft competencies.

Plantronics beefs up partner support for UC push

by Mark Cox • July 4, 2014

Erna Arnesen, vice president of channel and field marketing, Plantronics

Revised partner program from Plantronics includes formalized channel education and a new rewards program.

Vormetric looks to spur big jump in partner sales with new channel program

by Mark Cox • May 14, 2014

Mike Coffield, vice president of worldwide channels at Vormetric

New partner program to kick move from 17 per cent channel to 70-plus per cent channel into final phase.

Symantec revamps partner program

by Robert Dutt • May 5, 2014

John Emard, senior director of North American channel programs and operations at Symantec.

Symantec unveiled the details of its long-awaited new partner program at its Vision event in Las Vegas Monday.

CommVault remakes its PartnerAdvantage program

by Mark Cox • April 28, 2014

Ralph Nimergood, vice president, worldwide partners and programs for CommVault

Predictability, consistency among top goals in CommVault’s partner program remake.

Virtual and cloud storage vendor Tintri revamps partner program

by Mark Cox • April 24, 2014

Derek Dal Ponte, senior director of Channel marketing at Tintri

Tintri expands its channel program, introduces new mobile app for partners.

New Linksys partner program, products announced at Interop

by Mark Cox • April 1, 2014

Luis Artiz, Luis Artiz, Linksys Director of Product Management

“The Linksys business is back,” Belkin declares at networking mega-event.

Cisco to scrap silver tier in next channel program

by Robert Dutt • March 26, 2014

Edison Peres will now lead Cisco's Intercloud partner strategy

New program to roll out over 24 months, will introduce new Cisco partner requirments for Gold around Hybrid IT, cloud, and managed services.

Brocade adds software networking channel program

by Robert Dutt • February 4, 2014

Raelyn Kritzer, director of channel marketing at Brocade

Brocade adds new components to its Alliance Partner Network to help partners ready themselves for SDN opportunities in the market.

Dell Revamps Channel to Give Partners More Incentives, Opportunities

by Larry Walsh (Channelnomics) • December 16, 2013

Dell is turning over thousands of previously direct accounts to partners under channel program changes that give more power and rewards to the channel.