At IT Nation Connect, ConnectWise Chief Product Officer Craig Fulton discussed metrics MSPs need to better understand and use, as well as changes that ConnectWise will be making in its platform to help them do that.
Consistency is the big strategic theme this year, following a massive restructuring a year ago, but Microsoft still had a to-do list for partners for the year ahead.
The changes involve restructuring the deployment of Lenovo resources to better support partners, new rewards for alignment and new logos, and changes to improve slow pricing policies – although a big one won’t roll out until next year.
Nutanix, which sells entirely through channel partners, is moving away from emphasizing pure volume of sales to allow them to reward smaller partners with deep Nutanix practices.
Nutanix also announced a pair of incents, one of which is explicitly around XC Core sales, and the other, covering all Nutanix sales, introduces a five per cent rebate for bringing new customers to Nutanix.
Ex-Cisco veteran Bridget Bisnette has been formally announced as global Riverbed channel chief, along with a much more simplified – and very different – channel program aimed at penetrating lower into the enterprise and midmarket from Riverbed’s traditional sweet spot.
Priced at $25 per user per month, Salesforce Essentials contains core CRM components like Einstein Artificial AI to help customers work smarter, and includes the Salesforce Trailhead online learning environment to make their experience easier.
The latest Pax8 ConnectWise integration has optimized their interface within ConnectWise Manage to reduce the clicks in ordering, updating and linking cloud subscriptions.
Sage delivers on the promises it made last year to invest to make its products better known. It laid out its marketing strategy here to partners, and indicated that partners need to respond by stepping up to the plate in their turn.
While the software giant is actively transforming itself into a cloud giant as well, its channel chief says partners need to take fuller advantage of what Microsoft can offer on this journey, and aggressively benchmark themselves in the transformation.