Printing and Imaging

Larry Trevarthen, director of business imaging for Epson
Podcasts

New Year’s Podcast Series: Larry Trevarthen of Epson

February 28, 2019 Robert Dutt Comments Off on New Year’s Podcast Series: Larry Trevarthen of Epson
Larry Trevarthen of Epson discusses the company’s push to build a commercial channel, the company’s growing opportunity in the SMB space and more in this edition of the Podcast.

Printing and Imaging

Lexmark unveils new entry level mono printers for channel to expand addressable market

January 29, 2019 Mark Cox Comments Off on Lexmark unveils new entry level mono printers for channel to expand addressable market
Lexmark channel chief Sammy Kinlaw sees the new entry level machines as a ‘game-changer’ for Lexmark in the SMB space.

Mobility

ThinPrint partners with Stratodesk to bring enterprise plug and play printing to Citrix Workspace Hub

January 8, 2019 Mark Cox Comments Off on ThinPrint partners with Stratodesk to bring enterprise plug and play printing to Citrix Workspace Hub
The ThinPrint Hub collaboration, which also involves NComputing on the hardware side, is not designed exclusively for larger enterprises, but those will likely be the ones who see the most value in it.

Managed Services

Lexmark Cloud Fleet Management service generates most channel excitement in new Lexmark Cloud Services

October 26, 2018 Mark Cox Comments Off on Lexmark Cloud Fleet Management service generates most channel excitement in new Lexmark Cloud Services
Lexmark has unveiled three new Lexmark Cloud Services on a new purpose-built cloud platform, with more services to come. While one service, Lexmark Cloud Print Management, is direct, the other two are channel, provided free for partners to offer, and where they fully control the contracting with the customer.

Printing and Imaging

Lexmark channel chief Kinlaw brings GO Line products for small business to market

October 10, 2018 Mark Cox Comments Off on Lexmark channel chief Kinlaw brings GO Line products for small business to market
Lexmark has reoriented its channel to add a strong SMB focus to their historic focus on the high end of the channel space, with a new branded line covering the whole gamut of the product line, with channel-friendly pricing and policies.

Channel Programs

Zebra unveils first vertical specialization for healthcare technology providers

August 20, 2018 Mark Cox Comments Off on Zebra unveils first vertical specialization for healthcare technology providers
Zebra sells its solutions predominantly to major verticals like retail and manufacturing, where most of their partners play, but for the first time they have announced a specialization for what will be a fairly small minority of partners with a deep focus in an area.

Printing and Imaging

Brother channel development shifts from recruitment to engagement

August 2, 2018 Mark Cox Comments Off on Brother channel development shifts from recruitment to engagement
Brother has completed its transformation from a purely direct dealing vendor to a 100 per cent focused channel player targeting SMBs, and has built up its channel to the point where they don’t have to pound the pavement for more partners. The perception that they are a consumer brand? Well, they continue to work hard to change that.

Mobility

ThinPrint sees strong channel opportunities in new mobile initiatives

June 4, 2018 Mark Cox Comments Off on ThinPrint sees strong channel opportunities in new mobile initiatives
ThinPrint has begun to re-emphasize mobile print solutions, which include the introduction of a new next-gen solution, and a partnership with MobileIron that they expect will be very strategic.

Alex Monino, head of marketing and go-to-market for 3D printing at HP
Printing and Imaging

HP sees lower-cost 3D printers expanding channel reach

May 31, 2018 Robert Dutt Comments Off on HP sees lower-cost 3D printers expanding channel reach
HP’s newest 3D printers will be the impetus to expanding the small channel its built around the products, and could sew the seeds for a broader channel expansion in the future.

Printing and Imaging

HP completes A3 product portfolio for Office of the Future, deepens partner services play

April 17, 2018 Mark Cox Comments Off on HP completes A3 product portfolio for Office of the Future, deepens partner services play
Part of the expanded services play is a new certification program to train HP print partners how to better sell security related solutions, and understand and recommend third party security integrations.