May 21, 2015Mark CoxComments Off on Riverbed continues value partner program emphasis with new enhancements
They include changes to Professional Services training designed to increase dollar spend, up-leveling Premier partner competency requirements, and a new Demo program which reduces the cost outlay to partners.
April 28, 2015Robert DuttComments Off on Cisco looks to cement software rep with new partner program
With a growing software portfolio and a new partner program on the way, the networking giant calls on partners to get serious about software lifecycle.
April 9, 2015Mark CoxComments Off on Barracuda restructures, rebalances partner program
The changes include increased revenue requirements for all tiers, which break up what had become a top-heavy distribution of partners in a program where advancement was too easy, and permit proper incents of Barracuda’s most valuable partners.
April 7, 2015Mark CoxComments Off on Ingram Micro adds service to provide custom app development
The distributor will connect partners in the U.S. and Canada with vetted app developers with competencies in three key areas: Big Data, mobility, and integration and migration.
April 2, 2015Mark CoxComments Off on BitTitan launches Partner Advisory Service for complex Office 365 installs
Because BitTitan does not have a professional services arm, it has opted to provide high level professional services help to its partners on complex installs by certifying the BitTitan Cloud Rangers, Microsoft MVPs who are also fully certified on BitTitan products.
March 11, 2015Mark CoxComments Off on Violin Memory redoes channel program in shift to partner go-to-market focus
Violin previously sold mainly direct in North America, and had an ineffectual partner program. Now the program has been greatly strengthened, as Violin looks to turn new sales over to partners prepared to commit to and invest in them.
January 14, 2015Mark CoxComments Off on Ex-EMC channel exec Iventosch to lead ExtraHop’s channel push
Iventosch sees a parallel between NetApp creating the network attached storage category, and what ExtraHop is doing now, creating the category of network attached analytics
Cisco adds another $1 billion to the pot as it launches its Intercloud Fabric and announces new partners, including distributors, for its cloud strategy.
VMware says the company and its partners have to build closer customer relationships, outlines upcoming program changes to help partners make it happen.