Linksys believes that the Linksys Cloud Manager, aimed at the sub-100 market, will be highly disruptive in the small business space. The cloud launch is also being accompanied by a channel push in Canada, which will see product authorized for the first time.
SolarWinds launches a Threat Monitoring service based on their Trusted Metrics acquisition, in a go-to-market model designed to make it widely available to partners, but in a way that the company thinks maximizes the chances of success for specific partners.
SolarWinds SVP and GM Pagliuca kicked off the company’s event in Scottsdale by emphasizing the centrality of partnership between the company and its MSP partners, while talking about what MSPs need to do to be successful and giving them some nuggets about new things they can expect this year.
New features include GlueFiles, and Flags, while new integrations include Office 365, and ones with vendors Cisco Meraki, Auvik and Syncro. A contest was also announced to spur automation ideas.
GMS Live Expert and Inbay each provide outsourced services to MSPs on different sides of the Atlantic, and have partnered to provide a ‘hands across the sea’ set of enhanced services available to partners of both companies.
Vancouver-headquartered IT Glue, the market leader in IT documentation for MSPs, has designed their first partner event around the principle of providing MSPs with valuable takeaways, rather than just talking about themselves.
Meta Networks, whose network-as-a-service offering appeals to a variety of solution providers across the security, networking and managed services spaces, wants to start with a limited number of initial partners, and make them successful before expanding the program.
BackupAssist thinks that being able to back up cloud data locally, with minimal storage requirements, will appeal to MSPs and lead to a surge of new MSP partners.
Sumo Logic’s cloud-native capabilities add a whole new range of signals from applications that eSentire’s MDR was not getting previously, significantly upgrading the solution and its value to channel partners.
The acquisition immensely strengthens Kaseya’s compliance offerings, and they immediately announced a new compliance solution from the RapidFire technology, which was sufficiently important that they delayed announcement of the acquisition for two months, until the new product was ready.
Infoblox already has a significant number of MSP partners, and their focus has been primarily on the enterprise, but the new consumption-based pricing option is much more attractive if they are also pushing downmarket into the midmarket and the SMB.
Ken Patterson, who has over 20 years experience working for MSPs, will run the new Boot Camp series of education-focused road shows, and provide a more technically-focused Pax8 resource available at the shows they attend.
The new capabilities come from the Proofpoint acquisition of Wombat Security earlier this year, and significantly beef up what had been Proofpoint’s TRAP automation platform.
The nature of the MSP business means ADTRAN has had more success there with their ProCloud Subscription Services, and the company is aggressively recruiting there for new partners. ADTRAN is also about to introduce a new service, which they say even most MSPs are not yet selling.
JetStream leverages their expertise in IO Filters to accelerate data, and following the launch of performance and live migration solutions earlier this year, they are adding a DRaaS offering that they think will be a particularly good fit for the channel.
Recruitment of new MSP partners, in a business where the cloud is constantly increasing in importance, is a top priority for Arcserve.
StorageCraft is entering a market segment where other companies already play, although StorageCraft does have some interesting points of technology differentiation. The big difference though is that other vendors in this space are focused on the enterprise, while StorageCraft OneXafe is aimed at – and priced for – the midmarket.
The SD-WAN space has lately attracted the focus of big players like Cisco and VMware. Martello, which has been in business for years, is about to go public through a reverse takeover, and believes that their differentiated solution gives them something that they can take to market successfully through the channel against the big boys.
The deeper integration with the Azure cloud will let MSPs leverage Acronis for the Azure environment, instead of having to manage it themselves.
FileCloud has been selling their Enterprise File Sync and Sharing Solution mainly direct, and through larger MSPs who do their own hosting. However, they just launched a partner program for smaller MSPs looking to resell a service that FileCloud hosts, and are looking – selectively – for additional partners.
