Channel Communities
D&H cops ASCII Group’s top broadline distributor award – again
While D&H’s win will shock few — they win the ASCII award every year — the ranking of price on criteria in choosing a distributor may be more surprising.
Marketing
Channel Programs
Gigamon announces ex-Riverbed channels exec Michelle Hodges as new channel chief
Hodges talks with ChannelBuzz about her new role at Gigamon, what she brings to the table there, and how she expects to increase the opportunities the company provides to partners.
Channel Programs
Ivanti adds integrated MSP track to Ivanti Partner Program
Ivanti also completes the integration of their partner program, adding partners from the Shavlik and RES Software programs into the mix, and brings additional resources on board to work with partners.
Channel Programs
Iventosch looks to move Qumulo from startup to leveraged model with two-pronged channel strategy
Armed with a new channel program, and a new exec to provide more focus on channel strategy, Qumulo looks to both improve the efficiency of its own channel, and the HPE channel that comes through their partnership with HPE.
Channel Programs
New storage incents and rebate changes highlight Dell EMC partner program improvements
The beginning of the new Dell EMC fiscal year in February is always the time for the most significant changes to their partner program, although the company acknowledged the changes this year are more about fine-tuning.
Channel Programs
New Nutanix channel chief says big changes coming to sales motions
Incents for new logos are on the way, but an even bigger change will be Nutanix moving from partners teaming with sales to making partners more autonomous.
Cloud
SAP announces Cloud Accelerator marketing initiative to boost partner business
The Cloud Accelerator initiative, a new component in the SAP Cloud Choice Profit program, provides cloud marketing resources and support for cloud partners who meet specific criteria.
Channel Programs
Flexxible IT launches multi-tenant Citrix Cloud workspace solution
U.K.-based Flexxible is growing its presence in North America, and is also introducing their first partner program for North American partners at the Citrix Summit event.
Cloud
SAP looks to digital cutting edge in lower end of SME
SAP is gotten good results in its sub-$300 million segment by going digital to transform the customer experience, and by making these tools available to partners.
Cloud
Salesforce, Google extend partnership with multi-faceted collaboration
Salesforce and Google have announced a major extension to their existing partnership, which will see much deeper integrations. It will not, however, place Google in a preferred position above AWS as a public cloud provider. […]
Big Data
Data Quality vendor Naveego launches first partner program
Master data management services opportunities are part and parcel of Naveego’s solution, and the company is also offering high margins through the new Naveego Partner Success Program.
Channel Programs
AppRiver adds lead generation module to free appMailer email marketing tool
The enhanced appMailer platform also provides the ability to share lead generation campaigns through social media.
Channel Programs
Sage gears up to implement enhanced channel benefits in October
New Sage channel chief Jennifer Warawa discusses her talks with partners since taking the job earlier this year, and previews the changes that will be coming with the new fiscal year.
Networking
Cisco pushes importance of multi-partner approach for digital transformation
As it turns its attention to taking the channel deeper on digital transformation, Cisco says connections to ecosystem partners will be imperative.
Cloud
Cloud distributor Pax8 deepens integration with ConnectWise
The latest Pax8 ConnectWise integration has optimized their interface within ConnectWise Manage to reduce the clicks in ordering, updating and linking cloud subscriptions.
Channel Programs
Strong upticks in training, marketing highlight Dell EMC channel performance
The Dell EMC channels team was extremely happy with the results of the first quarter of its new unified partner program.
Marketing
HPE looks to turbocharge partner marketing with new Digital Marketing Program
While many of the program’s components existed before, HPE is doubling down on promoting them as a bundle, looking to get greater numbers of them involved in an area where the vendor says many partners need to be doing more.
Channel Programs
Salesforce to target 20-30 cloud partners with new $50 million Salesforce Ventures fund
A pair of announcements creates both a new fund to stimulate Salesforce cloud consultant partners, and a new programmatic initiative to work with this group and provide further assistance like MDF funding.
Channel Programs
New flexible consumption models, incumbency protection highlight Dell EMC channel changes
Partner presence at this year’s event increased massively over anything at either the Dell or EMC events, or the initial joint event in Austin last fall.
Marketing
Riverbed Reach delivering results as part of Riverbed’s digital marketing strategy
Riverbed Reach, which was announced at last year’s partner event, went live two months ago, and its enablement of partners’ digital value proposition efforts is already bearing fruit.