ESET

Marketing

ESET steps up partner marketing capabilities with new automated marketing centre

April 30, 2018 Mark Cox Comments Off on ESET steps up partner marketing capabilities with new automated marketing centre
While past ESET marketing materials have been static downloadable assets, this tool, designed by marketing automation company MindMatrix, fully automates campaigns, to make them easy to design, use and track.

Security

ESET sets sights on enterprise market with new cybersecurity offerings

April 18, 2018 Mark Cox Comments Off on ESET sets sights on enterprise market with new cybersecurity offerings
New offerings include a separate cloud sandbox solution and an endpoint detection and response product, the latter being a first for ESET. ESET Remote Administrator is also being replaced with a new enterprise grade management tool.

Tony Anscombe, global security evangelist at ESET
Podcasts

Diving into cryptocurrency fraud risks [Podcast]

March 28, 2018 Robert Dutt Comments Off on Diving into cryptocurrency fraud risks [Podcast]
Tony Anscombe of ESET joins the podcast to discuss the risks of fraud that surround cryptocurrency, and what solution providers should think of when their customers are looking at taking Bitcoin.

Financing

ESET looks to financing program with Hitachi Capital America to support bigger deals

March 21, 2018 Mark Cox Comments Off on ESET looks to financing program with Hitachi Capital America to support bigger deals
ESET’s first financing program for customers in North America has a low entry point for eligibility, and includes all components of the deal, not just the ESET software.

Security

The rise of AI needs to be controlled, report warns

March 13, 2018 Guest Poster Comments Off on The rise of AI needs to be controlled, report warns
Much ink, digital and otherwise, has been spilled on the vast range of extraordinary opportunities enabled by artificial intelligence (AI) and machine learning (ML). Now, a team of 26 AI experts, including from Oxford, Cambridge
Podcasts

New Year’s Podcast Series: Jim Chalmers of ESET Canada

February 20, 2018 Robert Dutt Comments Off on New Year’s Podcast Series: Jim Chalmers of ESET Canada
ESET Canada channel chief on a big year for ransomware, and for his company, as well as forecasts for what’s to come in 2018.

Security

ESET cybersecurity website launch in French likely to increase strong Québec presence

November 1, 2017 Mark Cox Comments Off on ESET cybersecurity website launch in French likely to increase strong Québec presence
The availability in French of ESET’s cybersecurity information site is likely to boost their already significant presence in Québec,

Iva Perric-Lightfoot, country manager for ESET Canada
Podcasts

Perceptions and actions: The Canadian SMB security gap [Podcast]

October 31, 2017 Robert Dutt Comments Off on Perceptions and actions: The Canadian SMB security gap [Podcast]
ESET’s Iva Perric-Lightfoot on why education is key as Canadian SMBs note an uptick in security threats, but no uptick in the need to protect themselves.

Security

ESET adds UEFI Scanner, Internet of Things protection to new consumer release

October 24, 2017 Mark Cox Comments Off on ESET adds UEFI Scanner, Internet of Things protection to new consumer release
The UEFI Scanner, which protects UEFI firmware that anti-malware software typically misses because it is outside the OS, is likely to appear in a forthcoming commercial product release.

Security

ESET partners with Google on Chrome Cleanup tool

October 20, 2017 Mark Cox Comments Off on ESET partners with Google on Chrome Cleanup tool
Chrome Cleanup provides the same benefits for the Google browser that Defender provides for Microsoft tools, and while it’s not itself a channel play, it has some indirect benefits for ESET partners.