Certifications

Channel Programs

Nutanix raises channel program into the cloud with new charter, tiering, programs and certifications

May 10, 2018 Mark Cox Comments Off on Nutanix raises channel program into the cloud with new charter, tiering, programs and certifications
Nutanix, which sells entirely through channel partners, is moving away from emphasizing pure volume of sales to allow them to reward smaller partners with deep Nutanix practices.

Channel Programs

Plantronics re-invents partner program, expanding support beyond traditional hardware partners

May 1, 2018 Mark Cox Comments Off on Plantronics re-invents partner program, expanding support beyond traditional hardware partners
Plantronics reworks its channel program to give greater emphasis to implementing their SaaS management solution, and to selling their hardware within broader solutions rather than simply as peripherals.

Channel Programs

Dell Boomi unveils more mature, formalized partner program to keep pace with their growth

April 19, 2018 Mark Cox Comments Off on Dell Boomi unveils more mature, formalized partner program to keep pace with their growth
The changes include better definition of tiers and requirements to advance, new competencies in all the Dell Boomi solution areas, and much better partner accessibility to resources.

Partnerships

McAfee integrates DXL with IBM Resilient in move to full interoperability with Resilient platform

April 11, 2018 Mark Cox Comments Off on McAfee integrates DXL with IBM Resilient in move to full interoperability with Resilient platform
The McAfee integration with IBM Resilient IRP is available now, and will soon be complemented by full certification of interoperability, which will provider customers and partners with even more value.

Backup

Veritas boosts partner profitability, simplifies certifications in major partner program redo

April 10, 2018 Mark Cox Comments Off on Veritas boosts partner profitability, simplifies certifications in major partner program redo
Veritas remakes its partner program to add additional support for its 360 data management portfolio beyond their two core backup products.

Big Data

Talend emphasizes more creative, flexible training in partner program changes

March 26, 2018 Mark Cox Comments Off on Talend emphasizes more creative, flexible training in partner program changes
Talend is looking to make it easier for their Big Data and cloud-focused partners to build the new and complex integrations now required when delivering Talend in projects.

Channel Programs

New PKI certification, absorption of ex-Symantec partners highlight revamped DigiCert channel program

March 13, 2018 Mark Cox Comments Off on New PKI certification, absorption of ex-Symantec partners highlight revamped DigiCert channel program
Another new certification, for IoT, is being developed but not yet ready. DigiCert is also looking to manage possible channel conflict issues through a new automated deal registration system, which is still in the process of being rolled out.

Training

Dell EMC announces four new ‘transformational’ certifications

February 22, 2018 Mark Cox Comments Off on Dell EMC announces four new ‘transformational’ certifications
Two of the new certifications, which also add a new Master level to the Dell EMC Proven Professional program, are available now, with the others coming in April and June. While partners will be eligible to complete them when they roll out, they will not immediately become part of the company’s partner program.

Training

AWS gears up training efforts at re:Invent event

December 1, 2017 Mark Cox Comments Off on AWS gears up training efforts at re:Invent event
2017 saw the largest AWS re:Invent event, and as a consequence, the largest ramping up of AWS’s training efforts there.

Channel Programs

AWS partners need to choose whose side they are on: CEO Jassy

November 29, 2017 Mark Cox Comments Off on AWS partners need to choose whose side they are on: CEO Jassy
AWS’ Global Partner Summit was chock full of news, including a redo of the partner program, new competencies in machine learning and networking, with more on the way, and major changes to AWS Marketplace.