Virtualization

Artificial Intelligence

Broadcom makes multiple announcements at VMware Explore 2025 Las Vegas

August 26, 2025 Mark Cox Comments Off on Broadcom makes multiple announcements at VMware Explore 2025 Las Vegas
The new announcements started with Broadcom stating announced that VMware Private AI Services will become a standard component of VMware Cloud Foundation (VCF) 9.0, making VCF an AI native platform, but they don’t end there.

Backup

Datto makes it easy to enlist in new Datto BCDR Fast Track program

August 14, 2025 Mark Cox Comments Off on Datto makes it easy to enlist in new Datto BCDR Fast Track program
Datto believes that every client deserves Datto’s commercial and technical abilities, and they make it even easier for MSPs to get started with their Partner Fast Track Offer

Cloud

HPE beefs up unified private cloud portfolio portfolio powered by HPE Morpheus Software.

May 14, 2025 Mark Cox Comments Off on HPE beefs up unified private cloud portfolio portfolio powered by HPE Morpheus Software.
HPE is redefining the full-stack private cloud through HPE Private Cloud Business Edition with HPE Morpheus VM Essentials, and made new storage announcements and guarantees as well.

Security

HPE unveils channel-only standalone virtualized infrastructure

February 21, 2025 Mark Cox Comments Off on HPE unveils channel-only standalone virtualized infrastructure
HPE VM Essentials represents a new market opportunity for both HPE and its channel partners to help customers navigate changes in their virtualization strategy

Channel Programs

HPE unveils channel-only standalone virtualized infrastructure

February 21, 2025 Mark Cox Comments Off on HPE unveils channel-only standalone virtualized infrastructure
HPE has announced a ‘channel-only’ sales motion for the standalone HPE VM Essentials Software. It contrasts with a direct model which is the more common type of hybrid cloud operating model, and which HPE has more commonly used in the past.

Backup

Startup Object First pleased with momentum for Veeam-focused backup appliance

March 12, 2024 Mark Cox Comments Off on Startup Object First pleased with momentum for Veeam-focused backup appliance
Object First’s Ootbi now has over 80 installations for Veeam environments, with six of them worth over $100,000, as they stress how their storage immutability and Zero Trust capabilities are effective weapons against ransomware.

Storage

VMware end to free ESXi opens up new options from spurned customers and partners

February 15, 2024 Mark Cox Comments Off on VMware end to free ESXi opens up new options from spurned customers and partners
While these major changes are not good news for developers and SMBs, there are still options, from the cloud to smaller hypervisor vendors like Proxmox, which has an open source hypervisor that led storage vendor 45Drives to partner with them.

Channel Programs

StorMagic reviews VMware options with partners in light of Broadcom changes

February 8, 2024 Mark Cox Comments Off on StorMagic reviews VMware options with partners in light of Broadcom changes
StorMagic also indicated to their partners that they have been redoing their own channel program, which they say will add new features while taking nothing away, and should be announced in the next 4-8 weeks.

Cloud

Parallels launches new DaaS solution for SMBs

February 6, 2024 Mark Cox Comments Off on Parallels launches new DaaS solution for SMBs
While Parallels has made a Remote Application Server for years, they have now launched a cloud-based DaaS solution which can complement it, or be used as a separate solution on its own.

Partnerships

Tehama looks to significantly expand market for secure cybersecurity access platform with collaboration with Microsoft through Pegasus program

February 5, 2024 Mark Cox Comments Off on Tehama looks to significantly expand market for secure cybersecurity access platform with collaboration with Microsoft through Pegasus program
Ottawa’s Tehama Technologies, which has was recently restructured under the leadership of multiple senior executives from the company, sees the new partnership with Microsoft as critical in the evolution of their strategy going forward.