SAS executives say the company is moving towards the channel — and how it’s building out its Internet of Things business may show what that movement looks like.
April 4, 2018Mark CoxComments Off on Gigamon announces ex-Riverbed channels exec Michelle Hodges as new channel chief
Hodges talks with ChannelBuzz about her new role at Gigamon, what she brings to the table there, and how she expects to increase the opportunities the company provides to partners.
March 29, 2018Mark CoxComments Off on Netwrix launches new channel program to better enable partners in more proactive channel strategy
Netwrix has revamped their North American channel program, beefing up education, enablement and support, and as a first step wants to develop a cadre of go-to partners who can do implementations and bring in business on their own.
March 28, 2018Mark CoxComments Off on SAP launches new cloud packaging initiative for partners
The new SAP initiative provides partners with packaged cloud solutions, with the partner adding their own IP. It also contains go-to-market and marketing initiatives to help the partners sell the packages.
The formalization of the community-based integration network Carbon Black has always had is tied to the development of their new Predictive Security Cloud.
March 27, 2018Mark CoxComments Off on SonicWall adds MSSP program to their SecureFirst Partner Program
The SonicWall SecureFirst MSSP Program provides customized services generation capability for experienced MSSPs, blueprints for those newer to the space, and white-labelling of the experienced MSSPs’ services for partners just making the move.
March 26, 2018Mark CoxComments Off on Talend emphasizes more creative, flexible training in partner program changes
Talend is looking to make it easier for their Big Data and cloud-focused partners to build the new and complex integrations now required when delivering Talend in projects.
March 23, 2018Robert DuttComments Off on IBM simplifies partner program as priorities become more complex
IBM channel chief John Teltsch describes how its partner programs are evolving to match partners’ changing needs — and IBM’s changing needs from partners.