Solarwinds has not had a full global partner program in the past, but new global channel leader Jeff McCullough is working on one, for the second half of this year.
Arcion plans to expand their sales force this year with their just-announced A funding round, but the channel is critical for them given that they have little internal sales resources.
MDR provider Ponderance has had partners for a while, but started to get serious about building out a powerful, profitable channel only in late 2020, and the new partner program is the next step in this strategy.
Retrospect’s 18.5 release makes enhancements to the anomaly detection introduced in 18.0, and adds improvements and some new features to the software’s data immutability abilities.
Storage services, database services and end user computing services are also available as discrete packages, with the aim of all being to simplify things for customers and make the solutions easier for partners to sell.
Red Canary has typically worked with Incident Response partners in the past, but the new Red Canary Partner Connect Program also provides support, using a common framework, for MSPs, Solution Providers; Technology Partners, and Insurance and Risk partners.
Synthesize makes Gradient MSP a platform player, and is designed to reconcile everything-as-a-service faster and easier, beginning with Gradient’s existing Billing automated billing reconciliation service.
AppDirect is already strong in Canada, and in Quebec, which was ITCloud.ca’s original base before it established a national presence, but AppDirect plans to expand in Canada further, and wants to build ITCloud.ca, which will retain its brand, into Canada’s largest provider of cloud services.
The HelpSystems partner program was created years ago when the company’s focus was on IBM AS/400 tools, and while support for security partners through the program has been enhanced in recent years, the program redo is designed to spur security partner enablement through a more rigorous training and cross-selling strategy.
Bertrand Yansouni, who has been VP of Worldwide Channel at Rubrik, is leaving that role, and is being replaced by Ghazal Asif, who becomes Vice President of Global Partners and Alliances.
While many Cybereason security partners will be less familiar with cloud concepts and terms, the solution is designed so any Cybereason partner will be able to offer it to customers.
With Microsoft 365 license costs set to rise in March, Quest says these new changes will help organizations recoup some of that by saving time and money managing Microsoft 365 Licenses.
Vultr competes with the big cloud providers, focusing on core compute, storage and networking services, and offering customers lower prices and partners higher margins.
The new Catalyst 9500X and 9600X Series switches also see Cisco Silicon One, which started out in Web scale and service provider environments, come into the Catalyst portfolio for the first time.
Sysdig is transitioning from a direct model to a hybrid but channel-first one, which will see all sales outside the Global 500, about 90% of their business, go through partners.
Extreme announced new partnerships with Manchester United and the NHL, and the appointment of Scott Peterson as their Senior Vice President of Global Channel Sales.
The transaction almost doubles Benchmark’s size, giving them the strength to tackle larger customer accounts, and it continues the company’s transition over the last several years to become more of a software and services provider.
Jon Peppler, Salt’s new Vice President of Worldwide Channels, sees extraordinary growth in the API Security market as almost certain, and that an enhanced channel program is needed to help partners meet demand.
Stratodesk began transitioning to a channel-first model last year, which saw more than half of all sales go through partners, a percentage which had never been above 5% before.
While the ION and the ION+ small tower model are mainly aimed at MSPs, Unitrends also expects some VAR business aimed at specific customer use cases.
