May 12, 2016Robert DuttComments Off on Intel Security to revamp program, incentives around new strategy
Intel Security’s channel chief tells partners the company will focus incentives around its new platform approach, winning new customers and expanding business with existing customers.
May 11, 2016Mark CoxComments Off on KEMP 2.0 releases KEMP360 application delivery framework
The new two-component application infrastructure monitoring and management solution is aimed at the enterprise, where the former SMB-focused vendor has been increasingly looking for new business.
April 22, 2016Mark CoxComments Off on Epicor reworking sales culture, channel strategy, in strategic reorientation
A key part of this is a major strengthening of the Epicor channel, including in the United States, where it has always been a small proportion of sales. Significant programmatic initiatives will be coming this fall.
April 8, 2016Mark CoxComments Off on Gigamon adds Professional Service Partner Program to channel offerings
Gigamon decided last year that its professional services would be purely a partner play, and accordingly, has formalized and expanded the assistance it was offering informally to partners in professional services in order to enable significantly more partners.
April 6, 2016Mark CoxComments Off on Riverbed expands partner program, will add subscription offerings
Riverbed adds new tracks for integrators and managed services, extends rebates and incentives, and is aiming to have all its offerings capable to being offered by partners on a subscription basis by the end of 2016.
Gigamon enhances the security platform at the core of their growing security business, while continuing to increase and develop the security-focused part of their channel. They will also be implementing a Gigamon Professional Services program in Q2.
January 25, 2016Mark CoxComments Off on Five9 continues channel expansion in move away from direct model
Cloud-focused contact centre software vendor Five9 sold mainly direct until last year, when it added a master agent channel component. Now it is expanding its channel with integrators and resellers.
Avaya recently introduced its new Avaya Midmarket Select Program. But the program itself is only part of the company’s strategy to significantly increase its presence in the mid-market space in Canada.