IP Office

Marketing

Avaya to do more joint marketing programs with partners in expanded and more aggressive marketing strategy

January 22, 2019 Mark Cox Comments Off on Avaya to do more joint marketing programs with partners in expanded and more aggressive marketing strategy
Avaya has announced a new branding initiative in which their solution offerings will be renamed more logically and by function. That’s only one part of where Avaya is going this year on the marketing front, however, with a more aggressive campaign than they have implemented before.

Unified Communications

Avaya to phase out old product brand names as company rebrands portfolio around customer functionality

January 22, 2019 Mark Cox Comments Off on Avaya to phase out old product brand names as company rebrands portfolio around customer functionality
Avaya unveiled a key rebranding message at Engage, and while it is essentially a marketing exercise, it will see huge changes that the company believes will position it much better heading forward.

Unified Communications

Canada continues to be strong market for Avaya as company transforms itself

January 22, 2019 Mark Cox Comments Off on Canada continues to be strong market for Avaya as company transforms itself
Avaya’s Canadian country manager Dave Robertson provides an update on Avaya’s business and channel in Canada, including why they are confident that legacy Nortel customers will modernize with them and not with competitors.

Unified Communications

Phones a major highlight in new Avaya product releases at ENGAGE event

February 1, 2018 Mark Cox 1
Avaya also rebooted their chatbot strategy with a significant deepening of their AI focus, and they have some things coming in the near future that will be of interest to partners.

Cloud

New Avaya cloud boss outlines strategy to make Avaya a cloud powerhouse

January 31, 2018 Mark Cox Comments Off on New Avaya cloud boss outlines strategy to make Avaya a cloud powerhouse
Mercer Rowe, newly recruited from IBM’s cloud business to put Avaya on a cutting-edge path in the cloud, laid out his plans at the Avaya ENGAGE event this week

Unified Communications

Avaya unveils channel-only video conferencing and collaboration service

September 25, 2017 Mark Cox Comments Off on Avaya unveils channel-only video conferencing and collaboration service
Avaya Equinox Meetings Online is a rebranded and significantly upgraded updating of Avaya Live Video. It is a service which integrates well with on-prem video, and is aimed at the premium part of the market where video quality matters.

Unified Communications

Avaya Canada channel chief sees real momentum in march from PBX to software and services

May 8, 2017 Mark Cox Comments Off on Avaya Canada channel chief sees real momentum in march from PBX to software and services
Avaya Canada channel chief Corey Mindel discusses partner momentum selling Avaya’s software-based next-gen products, including Zang, which can be a tricky issue for some partners.

Unified Communications

Avaya Canada introduces both new country manager and new channel chief

February 15, 2017 Mark Cox Comments Off on Avaya Canada introduces both new country manager and new channel chief

Rejean Bourgault, who has been in the lead role in Canada since October, and Corey Mindel, who has been acting channel leader since Ange Valentini left at the end of the year, were both formally introduced at Avaya Engage.

Unified Communications

Improved ease of deployment highlights Avaya IP Office Contact Center 10

December 1, 2016 Mark Cox Comments Off on Improved ease of deployment highlights Avaya IP Office Contact Center 10
The changes will save partners hours in deployment time, and by reducing time to value, should also please customers.

Unified Communications

Built-in encryption, user experience changes highlight Avaya IP Office 10

September 6, 2016 Mark Cox Comments Off on Built-in encryption, user experience changes highlight Avaya IP Office 10
The new release of IP Office also makes some architectural and administrative changes designed to make things easier for Avaya channel partners who sell the product.