Channel Programs

Kaspersky North America channel chief John Murdock
Channel Programs

Kaspersky formalizes partner program levels

March 8, 2015 Robert Dutt Comments Off on Kaspersky formalizes partner program levels
Kaspersky Lab updates its North American partner program to follow the same program framework it uses in Europe and will roll out worldwide.

Channel Programs

SolidFire broadens channel opportunities with new offerings

March 4, 2015 Mark Cox Comments Off on SolidFire broadens channel opportunities with new offerings
A new software solution for commodity hardware is aimed at service providers, and won’t be much of a reseller play, but gives SolidFire the distinction of being able to sell the exact same solution as an appliance, infrastructure, as a service, and now software.

Channel Programs

New iboss Network Security sales chief looks to expand market presence

March 2, 2015 Mark Cox Comments Off on New iboss Network Security sales chief looks to expand market presence
iboss is well known in the education space, where it has a strong presence, but new SVP of Worldwide Sales Frank McLallen is looking to take advantage of their solutions’ scalability, and expand much more deeply into other markets.

Channel Programs

New Dell partner benefits kick in with new fiscal year

February 27, 2015 Mark Cox Comments Off on New Dell partner benefits kick in with new fiscal year
Compared to last year, the changes to Dell’s partner program as the company begins a new fiscal year are much more modest, although the extension of rebates for new business to Registered partners will cause much cheer in that quarter.

Channel Programs

German network monitoring firm Paessler strengthening North American channel

February 27, 2015 Mark Cox Comments Off on German network monitoring firm Paessler strengthening North American channel
Paessler is seeing a significant increase in its North American channel business, and this year plans to improved MSP support, enhance their channel program, and make a deeper push into the Canadian channel.

Channel Programs

Wasp Barcode upgrades partner program to enhance margins, training

February 23, 2015 Mark Cox Comments Off on Wasp Barcode upgrades partner program to enhance margins, training
Wasp raises partner margins for its top two tiers to as high as 35 per cent, believing this is what it will take to be a market leader in the barcode space.

IBM global channel chief Marc Dupaquier
Channel Programs

IBM unifies channel management, resources

February 10, 2015 Robert Dutt Comments Off on IBM unifies channel management, resources
With the shift of its partner base towards value, IBM announces the One Channel initiative to get its partner management and resources on the same page.

IBM global channel chief Marc Dupaquier
Channel Programs

IBM sees partner spike after server selloff

February 10, 2015 Robert Dutt Comments Off on IBM sees partner spike after server selloff
Channel chief Marc Dupaquier details how selling off its x86 server business has allowed IBM to focus on value offerings, woo new partners.

Channel Programs

Enterprise incents coming to Lenovo partner program

February 4, 2015 Mark Cox Comments Off on Enterprise incents coming to Lenovo partner program
Lenovo has rewarded partners for bringing in new SMB business, but that incent will soon be extended to the enterprise, with margins pledged to be ‘robust.’

Channel Programs

Startup Infinio looks to channel to take on flash vendors with new I/O optimization solution

February 2, 2015 Mark Cox Comments Off on Startup Infinio looks to channel to take on flash vendors with new I/O optimization solution
Infinio is announcing a partner program, looking to sign up and support a significant number of partners to sell an innovative software-based I/O optimization solution.