Avaya will double rebate opportunities around strategic technologies for Gold partners, but will halve those same opportunities for base-level partners.
January 14, 2015Mark CoxComments Off on Ex-EMC channel exec Iventosch to lead ExtraHop’s channel push
Iventosch sees a parallel between NetApp creating the network attached storage category, and what ExtraHop is doing now, creating the category of network attached analytics
January 13, 2015Mark CoxComments Off on Citrix reshapes partner program along specialization lines
The new Citrix Solution Advisor program is a fundamental restructuring of Citrix’s partnering approach, which introduces Specialist Tracks to recognize and reward areas of focus.
December 15, 2014Mark CoxComments Off on Sorgen says Microsoft’s channel responding well to challenge of change
Microsoft’s channel chief noted that Signature Cloud Support, an exclusive partner technical benefit that is part of its new cloud competencies, has been well received by partners who have taken advantage of it.
Dell announced a series of new and enhanced programs to continue to drive channel growth, which for the first time has passed 40 per cent of total Dell revenues.
November 4, 2014Mark CoxComments Off on Riverbed redoes Technology Alliance Program to cover whole product line
The new Riverbed-Ready program is for ISVs partners, and is designed to spur new and more full featured solutions which cover all the elements of Riverbed’s Application Performance Platform, but solution provider partners are also expected to benefit significantly.