Channel Programs

Channel Programs

Ubiq ramps up channel go to market with Steve Pataky hire, new partner program

October 28, 2019 Mark Cox Comments Off on Ubiq ramps up channel go to market with Steve Pataky hire, new partner program
Ubiq believes that its technology, which protects data at scale, will be a disruptive one in the security space.

Big Data

Splunk makes both strategic and tactical enhancements to partner strategy

October 24, 2019 Mark Cox Comments Off on Splunk makes both strategic and tactical enhancements to partner strategy
All partners will see enhancements to the deal registration and CPQ systems, while Technology Alliance Partners get more perks and a clearer progression path.

Channel Programs

Extreme Networks enables partners with new Broadcom partnership, channel program enhancements

October 23, 2019 Mark Cox Comments Off on Extreme Networks enables partners with new Broadcom partnership, channel program enhancements
The channel announcements include ExtremeForward, a new MSP program for cloud-driven networking, and a new ExtremeCloud IQ specialization.

Channel Programs

Dell Technologies sees pluses for partners in internal restructuring efforts

October 18, 2019 Mark Cox Comments Off on Dell Technologies sees pluses for partners in internal restructuring efforts
Dell’s channel delivered good performance numbers in their now-completed Q2, but the big news for the channel in the quarter may be a pair of management changes at Dell that are related to larger organizational restructuring.

Channel Programs

Zendesk emphasizes flexibility in revamp of partner program

October 16, 2019 Mark Cox Comments Off on Zendesk emphasizes flexibility in revamp of partner program
The new program provides a way of rewarding partners that reflects the complexity of channel models today, and restructures and improves the training process.  

Backup

Commvault’s new Metallic SaaS offering for midmarket will be pure channel play

October 15, 2019 Mark Cox Comments Off on Commvault’s new Metallic SaaS offering for midmarket will be pure channel play
Canadian partners need to be prepared to wait a while however. The new services launch in the U.S. only, and the plan is to pilot it there to make sure it delivers what customers want.

Backup

Commvault drives home trust theme at Partner Xchange

October 15, 2019 Mark Cox Comments Off on Commvault drives home trust theme at Partner Xchange
Hollywood stunt doubles and a data therapy dog were part of the core messaging Commvault delivered to partners at the start of their GO event Monday: that partners can trust Commvault to deliver peace of mind to customers and increased simplicity and predictability in their business with the company.

Channel Programs

Supermicro tweaks partner program with new website, marketing and training resources

October 15, 2019 Mark Cox Comments Off on Supermicro tweaks partner program with new website, marketing and training resources
Supermicro also wants partners to make more use of Centres of Excellence to demonstrate POCs to customers.

Channel Programs

Partners to see new opportunities from new Hitachi Vantara solutions and portal

October 10, 2019 Mark Cox Comments Off on Partners to see new opportunities from new Hitachi Vantara solutions and portal
Hitachi Vantara also clarified how they plan to manage the integration in January with Hitachi Consulting to optimize the new internal assets’ collaboration with partners, and limit any channel conflict.

Channel Programs

McAfee readies new partner program

October 7, 2019 Robert Dutt Comments Off on McAfee readies new partner program
The cybersecurity vendor looks to modernize first its training curriculum and then its entire partner program as it continues to expand its offerings.