The extension of Martello’s relationship with Mitel around Mitel Performance Analytics to include assets acquired from ShoreTel both strengthens that partnership and positions Martello well for aggressive growth on other fronts.
The ending of the joint venture between Sennheiser and William Demant, which will see the Sennheiser unified communications business transition to William Demant on January 1 2020, means a much more aggressive growth strategy, and new VP Jim Fairweather said that planning has already begun, which includes a more focused channel strategy.
Jabra resellers get access to a wireless earbud headset that has appeal to consumer product users, but at a much higher quality that is certified for Skype for Business, and which can spare them a long series of support issues compared to the kind of products in this form factor that have been available until now.
From a product perspective, Savision’s IT Operation solution that integrates and controls monitoring, cloud, and service management tools data in a single pane of glass will enable Martello’s UC/SD-WAN offering to have this same seamless capability. From a business point of view, it doubles Martello’s sales and marketing resources, strengthens their channel, and turns their European presence from minor into a real strength.