Strategy

Cloud

New Equinix President and CEO Charles Meyers talks strategy going forward

September 12, 2018 Mark Cox Comments Off on New Equinix President and CEO Charles Meyers talks strategy going forward
Equinix names company veteran Meyers, most recently their President of Strategy, Services and Innovation, as President and CEO. He talks with ChannelBuzz about the opportunities he sees in the market, and how the company can best leverage them, including how their channel fits in.

Internet of Things

Trend Micro deepens strategic partnering initiatives in intensified Internet of Things strategy

September 6, 2018 Mark Cox Comments Off on Trend Micro deepens strategic partnering initiatives in intensified Internet of Things strategy
Trend Micro recently made multiple announcements around different elements of their IoT strategy, with a new program that leverages and publicizes Trends vulnerability research to provide IoT device makers with risk assessment services before they go to market being particularly important.

Networking

ADTRAN CEO Stanton emphasizes cautious innovation in strategy review

August 22, 2018 Mark Cox Comments Off on ADTRAN CEO Stanton emphasizes cautious innovation in strategy review
The ADTRAN CEO has never been one to lead the pack chasing hot trends, and he remained consistent to that vision while outlining the company’s strategy at their CONNECT event for press and analysts.

Security

Symantec fine-tuning of vendor TIPP program consistent with recent focus on go-to-market enhancements

August 9, 2018 Mark Cox Comments Off on Symantec fine-tuning of vendor TIPP program consistent with recent focus on go-to-market enhancements
Symantec Canada country manager Ajay Sood discusses enhancements to Symantec’s strategic partner program, their relation to changes made in their channel go-to-market, and how it all relates to Symantec’s long-standing attempt to revitalize itself.

Security

SonicWall adding direct touch to channel sales motion to deepen mid-market penetration

July 30, 2018 Mark Cox Comments Off on SonicWall adding direct touch to channel sales motion to deepen mid-market penetration
SonicWall has added a direct touch to their midmarket strategy, within the context of their 100 per cent channel go-to-market.

Cloud

PagerDuty continues to build out go-to-market model with AWS Marketplace availability

July 20, 2018 Mark Cox Comments Off on PagerDuty continues to build out go-to-market model with AWS Marketplace availability
The San-Francisco-based company with a strong Canadian connection has been moving beyond their direct model as they expand, introducing a channel program earlier this year, and now making themselves available for sale to AWS customers on that marketplace.

Backup

Hedvig and Veeam partner around next-generation of backup

July 16, 2018 Mark Cox Comments Off on Hedvig and Veeam partner around next-generation of backup
The partnership aims to combine Veeam’s availability software with Hedvig’s software-defined backup repository, creating a technologically advanced and versatile backup and recovery combination. Hedvig indicated that other deep technology partnership to create joint solutions are in the works.

Cloud

NetApp makes changes to sales motions designed to accelerate channel success

June 28, 2018 Mark Cox Comments Off on NetApp makes changes to sales motions designed to accelerate channel success
The NetApp strategic priorities for the new fiscal year will have implications for their sales strategy. Here’s how that strategy will affect the channel.

Cloud

NetApp adapting storage and software business unit to Cloud First requirements

June 28, 2018 Mark Cox Comments Off on NetApp adapting storage and software business unit to Cloud First requirements
All-flash led NetApp’s climb back from the brink to profitability, and all-flash remains one of NetApp’s strategic priorities this year. However, while Joel Reich’s business unit delivers most NetApp revenue, its development priorities have transitioned to the new Cloud First approach

Backup

Zerto pledges to disrupt traditional backup with continuous data protection for long-term retention

May 28, 2018 Mark Cox Comments Off on Zerto pledges to disrupt traditional backup with continuous data protection for long-term retention
Zerto 7, when it becomes available next winter, will add Elastic Journal continuous data protection that adds the capabilities offered by traditional backup to Zerto’s solution.