Lexmark has reoriented its channel to add a strong SMB focus to their historic focus on the high end of the channel space, with a new branded line covering the whole gamut of the product line, with channel-friendly pricing and policies.
Lenovo is preparing new incent programs to stimulate activity in these areas, believing that as areas where Lenovo lags the market, they represent relatively easy opportunities to grow against the market.
Lenovo’s increased emphasis over the last year on elements in the server space that go well beyond 1P and 2P servers is leading to some significant programmatic changes coming in 2017.
Sammy Kinlaw reviews Lenovo’s recently concluded quarter in North America and indicates their initiatives going forward, including a new distribution agreement for the Motorola products.
Lenovo also announces an entirely new Special Bids system, and the delay of the replacement of the IBM services contract tool with a new one from Lenovo.
The company has put measures in place to drive North American server sales through the channel, and while it is still a distant fourth in server revenues, they are eager to make up ground this year.