Imation, Nexsan’s parent company, has recently undergone a major reorganization, designed to give it greater focus and make it competitive in a tough storage market. A key part of that is integrating the core Nexsan portfolio with Transporter Sync and Share technology. Access to that technology is one element of the enhanced partner program.
The Arrow deal broadens the Nexsan distribution network, and is also intended to transition more Nexsan resellers to Tier Two distribution, away from the direct Tier One model Nexsan used before it was acquired.
Imation sees a strongly developing market for Windows to Go, and wants partners with the right Microsoft competencies.
Acquisition will double R&D budget, provide more marketing and sales resources for partners, executive says
