Enablement

Channel Programs

Vancouver’s D3 Security looks to expand channel with new partner program to enable focused security specialists

October 30, 2018 Mark Cox Comments Off on Vancouver’s D3 Security looks to expand channel with new partner program to enable focused security specialists
D3, which has been in business since 2002, has always had channel partners, but has decided to get more systematic about recruiting and training them. They have hired Peter Marini as their first channel leader, and launched their first channel program.

Backup

Dell EMC adds Cyber Recovery software and services to data protection portfolio

October 17, 2018 Mark Cox Comments Off on Dell EMC adds Cyber Recovery software and services to data protection portfolio
The new Cyber Recovery software is an orchestration add-on to Data Domain software, and is offered at no cost with it. While the main interest is from the high end of the customer pyramid, Dell EMC expects there will be a significant channel play.

Big Data

New OEM and system integrator tracks highlight channel announcements at Spunk .conf

October 2, 2018 Mark Cox Comments Off on New OEM and system integrator tracks highlight channel announcements at Spunk .conf
The new tracks – the last of those likely for specific types of partners – were announced at this event, and will go live at next year’s Global Partner Summit. Other channel changes include some enhancements to the certification process.

Cloud

Intermedia growing channel business with new UCaaS offering and stronger partner enablement

August 3, 2018 Mark Cox Comments Off on Intermedia growing channel business with new UCaaS offering and stronger partner enablement
The Intermedia messaging to the channel at this year’s CompTIA ChannelCon event emphasized the UCaaS opportunity around their Unite offering which came out in February.

Security

SonicWall adding direct touch to channel sales motion to deepen mid-market penetration

July 30, 2018 Mark Cox Comments Off on SonicWall adding direct touch to channel sales motion to deepen mid-market penetration
SonicWall has added a direct touch to their midmarket strategy, within the context of their 100 per cent channel go-to-market.

Channel Programs

First-ever OneLogin global channel chief Hurley increasing enterprise emphasis with channel program, strategy changes

July 27, 2018 Mark Cox Comments Off on First-ever OneLogin global channel chief Hurley increasing enterprise emphasis with channel program, strategy changes
OneLogin, which has been focused more on cloud identity management for SMBs, has gotten more aggressive in the enterprise with the differentiating hybrid capabilities from its introduction of OneLogic Access earlier this year.

Channel Programs

iPaaS provider SnapLogic looks to enhance partner digital integration capabilities with new partner program

July 25, 2018 Mark Cox Comments Off on iPaaS provider SnapLogic looks to enhance partner digital integration capabilities with new partner program
The new program significantly improves partner enablement, while looking to double down with key go-to-market partners and encourage joint solutions with SnapLogic Technology Partners. SnapLogic also wants to recruit some more partners in Canada.

Backup

Nutanix-aligned backup vendor HYCU remakes, enhances channel program

July 24, 2018 Mark Cox Comments Off on Nutanix-aligned backup vendor HYCU remakes, enhances channel program
HYCU brought a rudimentary channel program with them when they spun out of Comtrade Software earlier this year, but now they have essentially remade it, making changes to strongly align with what Nutanix is doing, and adding the kind of features channel partners expect.

Networking

Gigamon, FireEye channel partners to see big benefits from vendors’ new strategic partnership

June 26, 2018 Mark Cox Comments Off on Gigamon, FireEye channel partners to see big benefits from vendors’ new strategic partnership
The existing strong technical integration between Gigamon and FireEye has been extended to make the joint solution much more turnkey for partners. More enablement and sales tools are being provided, along with new incentives for selling the joint solutions, and new joint integrations for partners are also coming.

Networking

SonicWall looks to double down on growth pace after achieving full separation from Quest

May 22, 2018 Mark Cox Comments Off on SonicWall looks to double down on growth pace after achieving full separation from Quest
While the financial and organizational linkages to Quest since it and SonicWall were spun together out of Dell in November 2016 were not at the level of a distraction, the removal of their final elements will benefit the company going forward.