In addition to their first formal strategic partnership, Meta Networks is also on the verge of being able to announce their first channel program, and their first channel partners.
Pure Storage channel chief Michael Sotnick also highlighted strong company momentum in the Canadian market.
The San-Francisco-based company with a strong Canadian connection has been moving beyond their direct model as they expand, introducing a channel program earlier this year, and now making themselves available for sale to AWS customers on that marketplace.
The expansion of the DH2i-Microsoft relationship is around Linux, while the DH2i partnership with VMware now covers VMware’s cloud solutions as well as on-prem.
The Commvault technology integration with Lucidworks will open up new conversations with partners where they can lead around search, and build their connections to a broader array of executive contacts beyond backup.
ITernity has many ISV integrations, and a 100 per cent channel strategy, but its participation in the HPE Complete program to drive business through HPE and their channel is critical to their strategy.
The existing strong technical integration between Gigamon and FireEye has been extended to make the joint solution much more turnkey for partners. More enablement and sales tools are being provided, along with new incentives for selling the joint solutions, and new joint integrations for partners are also coming.
HPE Pathfinder head Vishall Lall discusses the company’s venture funding strategy moving forward and how it is increasingly synced with HPE’s strategic initiatives.
Isolation-based security is a fairly new technology, with Symantec being the best-known vendor in the space, but Cyberinc thinks that the additional security value they bring to the table will resonate with HPE’s own core messaging.
The HPE Complete program, in existence since late 2016 in what amounted to beta form, has now been opened to General Available, allowing all HPE partners, including those outside the U.S., to participate.
Veeam CEO Peter McKay credited Veeam’s expansion of their strategic relationships as critical to their success in 2017, and indicated they plan significant further expansion here going forward.
3CLogic is partnered deeply with a very select number of vendors, one of which is ServiceNow. The new integration lets ServiceNow reps handle all the interaction with 3CLogic phone support through the ServiceNow interface.
The program’s highlight is a fast track program to recruit high skill – not necessarily top tier – Microsoft partners by providing them with the Ziften program’s top tier benefits for a year.
This fourth partnering between DNS-focused Infoblox and different McAfee solutions plugs a specific hole around DNS security that is not dealt with natively by most broad security software vendors.
The McAfee integration with IBM Resilient IRP is available now, and will soon be complemented by full certification of interoperability, which will provider customers and partners with even more value.
The deal goes beyond the technology integration and makes Pulse Secure and Fortinet strategic partners. The go-to-market element will see the two companies proactively identify a cadre of strong mutual partners, and use them to drive the solution to market.
While the new partners in the ArubaEdge Technology Partner Program are decidedly non-traditional, Aruba also says they will open up new opportunities to traditional partners, in the same way the entry of voice-based telco partners in the early days of convergence created massive opportunities for the IT channel.
ESET’s first financing program for customers in North America has a low entry point for eligibility, and includes all components of the deal, not just the ESET software.
Zerto is already an established IBM partner, including a relationship with IBM Resiliency. The partnership is now being extended to the IBM Resiliency Orchestration DRaaS offering.
The new technology will roll out later this year in a new service, Avaya Mobile Experience, although Canadians will have to wait a little longer, since it will initially be limited to the U.S.
