Channel Programs

Channel Programs

Skyhigh Security looks to strengthen channel with naming of Scott Goree as first President of Worldwide Channels

August 18, 2022 Mark Cox Comments Off on Skyhigh Security looks to strengthen channel with naming of Scott Goree as first President of Worldwide Channels
Jeff Tripp, who was previously director of North America channel sales for Dell’s networking business, was also named Skyhigh’s senior director of America’s channels.

Backup

MSP 360 strengthens channel operations with hire of first-ever Global Director of Channel Operations

August 15, 2022 Mark Cox Comments Off on MSP 360 strengthens channel operations with hire of first-ever Global Director of Channel Operations
Katie Bach takes the new position with the objective of expanding both partners and resources to drive MSP360 to its next phase of growth.

Channel Programs

Extreme Networks announces new partner benefits at combined sales/partner event

August 4, 2022 Mark Cox Comments Off on Extreme Networks announces new partner benefits at combined sales/partner event
Extreme adds new badges around SLED, sports and entertainment and DEI, while making enhancements to training and customer service and adding a new Grant Writing Services capability.

Channel Programs

Attack surface management vendor Censys launches partner program as part of channel first strategy

July 29, 2022 Mark Cox Comments Off on Attack surface management vendor Censys launches partner program as part of channel first strategy
Matt Hurley, Censys’ CRO, intends to build up the company’s channel from next to nothing to 80% by the end of next year, which will also include a Canadian channel presence.

Channel Programs

HPE adds new Vantage partner program and tweaks some existing tools to better serve changing partner ecosystem

June 28, 2022 Mark Cox Comments Off on HPE adds new Vantage partner program and tweaks some existing tools to better serve changing partner ecosystem
All these new HPE announcements reflect the maturity of the partner ecosystem and the desire to pivot support around business models.

Antonio Neri, executive vice president of Hewlett Packard Enterprise
Channel Programs

HPE lays out better, stronger, faster strategy for channel partners

June 28, 2022 Mark Cox Comments Off on HPE lays out better, stronger, faster strategy for channel partners
While HPE had some new program announcements at their Partner Growth Summit on Monday, they also reaffirmed the company’s strategy for partners, and laid out where they are headed.

Channel Programs

Cloudflare introduces new Cloudflare One sub-program to help partners with Zero Trust

June 27, 2022 Mark Cox Comments Off on Cloudflare introduces new Cloudflare One sub-program to help partners with Zero Trust
The new program is heavily focused on training and accereditations, with both online and proctored formats.

Channel Programs

Automated SaaS security startup DoControl launches partner program as part of new 100% channel strategy

June 24, 2022 Mark Cox Comments Off on Automated SaaS security startup DoControl launches partner program as part of new 100% channel strategy
DoControl, which is only a year old, is just exiting its proof of concept stage, so its channel is brand new, with GuidePoint Security being the most recognizable name among partners who have signed up.

Channel Programs

New Netsurion CRO John Addeo looks to improve efficiency by better integrating sales components

June 21, 2022 Mark Cox Comments Off on New Netsurion CRO John Addeo looks to improve efficiency by better integrating sales components
Addeo wants the direct and channel sales forces to work more effectively together, and also wants to expand their channel presence beyond MSPs.

Channel Programs

Laura Padilla lays out strategy to expand Airtable channel and develop channel program

June 15, 2022 Mark Cox 1
As Airtable sells to larger customers they are also looking to add larger partners, although the smaller consultants who have made up most of their channel will still play a key role.