Security

Proofpoint emphasizes usability, visibility enhancements in SMB-focused Essentials solution

Backup

New Arcserve North America SVP of Sales Stephen Thomas looks to enhance partner engagement

Channel Programs

DNS intelligence provider Farsight Security unveils first channel program for VARs

Farsight has had an OEM program to go to market with strategic vendor partners, but now is supplementing that with a new program to expand their reach further through the VAR channel. It formalizes a route to market that has been there before, but on an ad hoc and opportunistic basis.

Big Data

Splunk announces new global channel chief and additional partner incentives

Microsoft vet Aziz Benmalek takes over as Splunk’s global channel chief, while the company announced new partner incents, improvements to their partner portal, and the implementation of the new partner tracks announced at last fall’s Splunk .conf18.

Storage

VAST Data looks to disrupt enterprise data centre with Universal Storage Architecture

VAST Data is targeting larger enterprises with an unabashed rip-and replace offering, designed to replace legacy data centre infrastructure with what they term a revolutionary and state of the art offering designed to deal with modern enterprise pain points.

Backup
Cloud
Managed Services

IaaS provider OrionVM adds UTM provider WatchGuard to their cloud platform

OrionVM, which only sells through channel partners, continues to build out what they regard as a highly sophisticated platform, which can compete effectively against the large hyperscalers on margin because all the elements of their stack are built internally rather than licensed.

Sergio Farache, senior vice president of strategy and specialist business at Tech Data
Distribution
Channel Programs

Ottawa’s TITUS hires new CRO to grow channel as company broadens focus from data classification to data protection

TITUS has been successful selling to very large enterprises, but as their skillset becomes even more relevant to the broader data protection market, they are broadening their go-to-market strategy with an expanded system of both strategic technology and reseller partners, with the goal of a 100 per cent channel business.