Year: 2017

Partnerships

Scality, HPE expand partnership with new HPE Apollo 4000 integration

November 20, 2017 Mark Cox Comments Off on Scality, HPE expand partnership with new HPE Apollo 4000 integration
The enhancement of an existing relationship between the two companies sees the jointly engineered appliance get a new unified management interface.

Managed Services

Safetica looks to turn MSPs to MSSPs with new North American partner program

November 20, 2017 Mark Cox Comments Off on Safetica looks to turn MSPs to MSSPs with new North American partner program
Safetica introduced a branded DLP offering to the North American market last year, an enterprise solution simplified for SMBs. Now with a new partner program focused on training MSPs how to offer a proof-of-concept to customers, they are looking to grow the partner base from dozens to thousands.

Partnerships

SAP partnership key element in Square channel push

November 20, 2017 Mark Cox Comments Off on SAP partnership key element in Square channel push
Square, which built its business on simple point-of-sale solutions for microbusinesses, is moving upmarket, and partnerships like their new integration with SAP are putting them in touch with an integrator channel for the first time.

Cloud

ITaaS software maker Nerdio enhances Nerdio for Azure with Cost Estimator

November 20, 2017 Mark Cox Comments Off on ITaaS software maker Nerdio enhances Nerdio for Azure with Cost Estimator
The Cost Estimator, which addresses the problem that Azure itself makes it difficult for MSPs to easily estimate costs because it is consumption-based, joins white-labelling as recent enhancements to the Nerdio offering.

Cloud

SAP looks to digital cutting edge in lower end of SME

November 16, 2017 Mark Cox Comments Off on SAP looks to digital cutting edge in lower end of SME
SAP is gotten good results in its sub-$300 million segment by going digital to transform the customer experience, and by making these tools available to partners.

Cloud

Psychological trust more important than price in SME relationships: SAP

November 16, 2017 Mark Cox Comments Off on Psychological trust more important than price in SME relationships: SAP
At SAP’s SME Executive Roundtable, the company unveiled a new study that found that the unspoken relationships in SME-vendor relationships are the key to keeping the customer long-term.

Channel Programs

BlackBerry focused on moving expanding channel to new secure workflow-focused vision

November 16, 2017 Mark Cox Comments Off on BlackBerry focused on moving expanding channel to new secure workflow-focused vision
The BlackBerry channel back in its mobile device heyday was mainly telcos. Now, as they move broadly into security software they are expanding their channel, but also trying to focus it squarely on BlackBerry’s vision of the future.

Channel Programs

Cloudistics launches channel program with separate VAR, MSP and Technology Partner tracks

November 16, 2017 Mark Cox Comments Off on Cloudistics launches channel program with separate VAR, MSP and Technology Partner tracks
On the heels of signing a significant distribution deal with Ingram Micro, Cloudistics has launched a channel program to support their growing partner base.

Channel Programs

Trustwave continues to build out managed security services channel with new program enhancements

November 16, 2017 Mark Cox Comments Off on Trustwave continues to build out managed security services channel with new program enhancements
Trustwave is aggressively trying to build out partner skillsets as they move to more of an MSSP model, and try to build up their percentage of channel sales. A new online training system and partner portal are two tools in this effort.

Internet of Things

Rebuilding the BlackBerry brand

November 15, 2017 Mark Cox Comments Off on Rebuilding the BlackBerry brand
BlackBerry senior executives discuss the progress of their strategy to rebuild the company and their brand, and where they are going on the road ahead.