Rubrik Go is being presented as an option for customers, but the company thinks there’s no reason why a net-new customer who hasn’t already invested in perpetual licenses would want to buy any other way.
Enhancements in Rubrik’s latest release include certification for SAP HANA, instant recovery capabilities for Oracle database instant recovery and improved Microsoft Office 365 protection on the Rubrik Polaris SaaS platform.
The first release since Rubrik acquired Datos IO earlier his year also makes major enhancements to the platform’s scale-out architecture and performance.
While anti-ransomware measures to date have largely focused on trying to keep it out, Radar focuses on quickly assessing the damage and then recovering from it as quickly as possible.
New cloud native capabilities will have particular value for Rubrik channel partners, who will be able to offer customers more strategic services rather than providing tactical implementation.
Rubrik Polaris is a separate SaaS platform that provides a new turnkey offering that partners can offer to their existing install base, and which should itself generate new sales of entire Rubrik systems among compliance-minded customers.
It includes a variety of different engagement models, depending on the way the partner’s business is structured, and makes some adjustments to costing as traditionally done in MSP programs.
Based in Europe, but operating in over 100 countries worldwide, Exclusive enters the U.S. for the first time. Fine Tech’s B.C.-based subsidiary is not, however, part of this deal.
Object storage vendor Cloudian has close strategic partnerships with several other vendors who touch different parts of the storage space, and their channel partners tend to be ones who work with those vendors.
The enhancements, which include support for Oracle RMAN and SQL, as well as the Hyper-V and Nutanix Acropolis hypervisors, strengthen the Rubrik enterprise play.
Rubrik previously had the ability to archive in the cloud, but now has extended their cloud capability to allow their software to run natively on the major public cloud providers.
New Rubrik VP of Sales Mark Smith wants to get a lot more partners bringing in over a million dollars in sales, to help push the company’s already strong sales to new heights.
Rubrik sees itself as a threat to every backup vendor, with an offering that will focus on the mid-market at first, and will be sold 100 per cent through the channel.