Rodolpho Cardenuto

SAP global channel chief Cardenuto is leaving company

December 6, 2018 Mark Cox 1

The surprise announcement comes before an announcement where Cardenuto had been scheduled to speak. No successor has been immediately named, and SAP says no changes to channel policies should be anticipated, as Cardenuto’s channel leadership team remains in place.

Psychological trust more important than price in SME relationships: SAP

November 16, 2017 Mark Cox Comments Off

At SAP’s SME Executive Roundtable, the company unveiled a new study that found that the unspoken relationships in SME-vendor relationships are the key to keeping the customer long-term.

Rodolpho Cardenuto, president of global channels and general business for SAP

SAP sees Cloud Choice Profit gaining momentum

May 17, 2017 Robert Dutt Comments Off

Cloud Choice Profit program could account for three quarters of SAP cloud business by end of 2017, channel chief says.

SAP: “It’s time to move the world to cloud”

May 15, 2017 Robert Dutt Comments Off

SAP says it will rely on partners heavily as it sees momentum in moving customers large and small into cloud-based ERP.

SAP unveils new North American channel boss to partners

May 17, 2016 Mark Cox Comments Off

Long-time SAPer Scott Jones returns from a short sojourn at another company to take on the job of running SAP’s North American partner network.

SAP announces new Cloud Business Partner Program

May 16, 2016 Mark Cox Comments Off

At its partner event preceding the broader SAPPHIRE conference, SAP previewed a major new cloud program, which will be implemented in three stages, the first of which will be in Q3 and the next two, next year. Details at this point were exceedingly scarce.

SAP sheds more light on channel role in SAP Anywhere North America go-to-market

November 13, 2015 Mark Cox Comments Off

SAP Anywhere is going to market in China through a strategic partner, China Telecom. The go-to-market strategy when it goes into general release in the U.S. and Canada in 2016 will be very different however, and the company filled in the details for ChannelBuzz.

SAP stresses simplicity for smaller firms at SME Summit

November 11, 2015 Mark Cox Comments Off

At last year’s SAP SME Summit, SAP emphasized how much it valued its SME customers, including small businesses. This year they added a wrinkle to that, emphasizing that SMEs want and need simplicity, and that those taking their time to decide need to make the move – with SAP solutions.